Hotel Selection Factors as They Relate to Business Travel Situations

Ken W. McCleary · Pamela A. Weaver · Joe Hutchinson

159 citations0/0 files storedJournal of Travel Research

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Diverse Aspects of Tourism Research Customer Service Quality and Loyalty Conferences and Exhibitions Management

Abstract

A sample of the business travel market is analyzed to determine whether the importance placed on particular hotel product attributes varies by travel situation. Multiple discriminant analysis is used to see whether certain attributes are able to correctly discriminate among five travel situations.

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References

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