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Sex role stereotyping in Australian television advertisements

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References

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2004Gender Portrayals Across the Life Span: A Content Analytic Look at Broadcast Commercials79 cited
1999The Portrayal of Men's Family Roles in Television Commercials78 cited
1998Gender Stereotypes in Portuguese Television Advertisements78 cited
2000A Cross-Cultural Content Analysis of Sex-Role Stereotyping in Television Advertisements: A Comparison Between Great Britain and New Zealand77 cited
1997A Cross-Cultural Content Analysis of Children's Television Advertisements75 cited
2008Gender Representation in Television Advertisements in Britain and Saudi Arabia

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72 cited

2005Targeting Adolescents? The Content and Frequency of Alcoholic and Nonalcoholic Beverage Ads in Magazine and Video Formats November 1999–April 200068 cited

2010Gender Role Portrayals in Indian Television Ads67 cited

2001Changing Gender Roles in Prime-Time Commercials in Malaysia, Japan, Taiwan, and the United States61 cited

1996Sex roles and soap operas: What adolescents learn about single motherhood57 cited

2013Gender Representation in Philippine Television Advertisements55 cited

1996Gender roles portrayed in Kenyan television commercials54 cited

2000Men and Women in Indian Magazine Advertisements: A Preliminary Report54 cited

2009Constructing female identities through feminine hygiene TV commercials52 cited

2002Is gender stereotyping in advertising more prevalent in masculine countries?50 cited

1998Kindergarten Children's Gender-Role Expectations for Television Actors47 cited