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From the Field and Into the Classroom
16 references·0 citing·48 second hop
From the Field and Into the Classroom (2011)From the Field and Into the ClassroomThe Impact of Website Quality on Information Quality, Value, and Loyalty Intentions in Apparel Retailing (2009)The Impact of Website Quality…Click Here for Internet Insight: Advances in Clickstream Data Analysis in Marketing (2009)Click Here for Internet Insig…An Experimental Study of the Relationship between Online Engagement and Advertising Effectiveness (2009)An Experimental Study of the …WebQual: An Instrument for Consumer Evaluation of Web Sites (2007)WebQual: An Instrument for Co…Turning Visitors into Customers: A Usability-Centric Perspective on Purchase Behavior in Electronic Channels (2006)Turning Visitors into Custome…Qualitative research in marketing (2005)Qualitative research in marke…Modeling Purchase Behavior at an E-Commerce Web Site: A Task-Completion Approach (2004)Modeling Purchase Behavior at…A study of web usability for older adults seeking online health resources (2004)A study of web usability for …Internet marketing: strategy, implementation and practice (2003)Internet marketing: strategy,…Buying, Searching, or Browsing: Differentiating Between Online Shoppers Using In-Store Navigational Clickstream (2003)Buying, Searching, or Browsin…Web usability and age (2002)Web usability and ageFlow and Internet shopping behavior (2002)Flow and Internet shopping be…Measuring the Customer Experience in Online Environments: A Structural Modeling Approach (2000)Measuring the Customer Experi…Internet Marketing: Strategy, Implementation and Practice (2000)Internet Marketing: Strategy,…How tolerable is delay?: Consumers’ evaluations of internet web sites after waiting (1999)How tolerable is delay?: Cons…Analysis and Interpretation of Qualitative Data in Consumer Research (1994)Analysis and Interpretation o…The Structure of Scientific Revolutions (1963)Case Study Research: Design and Methods (1984)The Knowledge-Creating Company (1995)Research design and data analysis in realism research (2006)Dynamic Capability Building in Service Value Networks for Achieving Service Innovation (2009)Progressive Focusing and Trustworthiness in Qualitative Research (2012)Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value (1994)Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations (1996)Can we get from liking to buying? 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References

  • 2000Measuring the Customer Experience in Online Environments: A Structural Modeling Approach3,196 cited
  • 1994Analysis and Interpretation of Qualitative Data in Consumer Research2,938 cited
  • 2009An Experimental Study of the Relationship between Online Engagement and Advertising Effectiveness1,039 cited
  • 2007WebQual: An Instrument for Consumer Evaluation of Web Sites811 cited
  • 2003Buying, Searching, or Browsing: Differentiating Between Online Shoppers Using In-Store Navigational Clickstream744 cited
  • 2000Internet Marketing: Strategy, Implementation and Practice550 cited
  • 2005Qualitative research in marketing518 cited
  • 2009The Impact of Website Quality on Information Quality, Value, and Loyalty Intentions in Apparel Retailing425 cited
  • 2003Internet marketing: strategy, implementation and practice394 cited
  • 2006Turning Visitors into Customers: A Usability-Centric Perspective on Purchase Behavior in Electronic Channels286 cited
  • 2004Modeling Purchase Behavior at an E-Commerce Web Site: A Task-Completion Approach284 cited
  • 2004A study of web usability for older adults seeking online health resources256 cited
  • 2009Click Here for Internet Insight: Advances in Clickstream Data Analysis in Marketing242 cited
  • 1999How tolerable is delay?: Consumers’ evaluations of internet web sites after waiting

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236 cited
  • 2002Flow and Internet shopping behavior206 cited
  • 2002Web usability and age162 cited
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