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The effect of shipping fee structure on consumers’ online evaluations and choice

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References

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271 cited

2006An Empirical Study of the Impact of Nonlinear Shipping and Handling Fees on Purchase Incidence and Expenditure Decisions190 cited

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2019The effect of threshold free shipping policies on online shoppers' willingness to pay for shipping48 cited
2016Partitioned pricing: review of the literature and directions for further research38 cited
2019Is it always advantageous to add-on item recommendation service with a contingent free shipping policy in platform retailing?35 cited
2015Threshold free shipping policies for internet shoppers34 cited
2022Restoring the buyer–seller relationship through online return shipping: The role of return shipping method and return shipping fee26 cited
2022The Journal of the Academy of Marketing Science at 50: A historical analysis20 cited
2019Shipping fee schedules and return behavior18 cited
2019Free no more - investigating customer reactions to unexpected free-to-fee switches18 cited
2020How to avoid the free shipping pitfall? Changing consumer attitudes from the perspective of information interaction18 cited
2020Optimal shipping policy in retail competition and its effect on customers17 cited
2015Buy four get 30% off: how consumers respond to missing a quantity discount16 cited
2018I thought it was over, but now it is back: customer reactions to ex post time extensions of sales promotions14 cited
2019Boomerang effect of incentive reminders during shopping trips14 cited
2018“FREE SHIPPING” OR “DOLLAR OFF”? THE MODERATING EFFECTS OF LIST PRICE AND E-SHOPPING EXPERIENCE ON CONSUMER PREFERENCE FOR ONLINE DISCOUNT11 cited