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The Merging of Public Relations and Political Marketing
13 references·0 citing·27 second hop
The Merging of Public Relations and Political Marketing (2002)The Merging of Public Relations and Polit…MANAGING PUBLIC RELATIONS (2018)MANAGING PUBLIC RELATIONSIntroduction to Political Communication (2017)Introduction to Political Com…Managing public relations. (2014)Managing public relations.An Introduction to Political Communication (2011)An Introduction to Political …The Bled manifesto on public relations (2002)The Bled manifesto on public …The Public Relations Handbook (2001)The Public Relations HandbookPublic relations in Europe: A kaleidoscopic picture (2001)Public relations in Europe: A…On the definition of public relations: a European view (2001)On the definition of public r…Handbook of political marketing (2000)Handbook of political marketi…The Mass Marketing of Politics: Democracy in an Age of Manufactured Images (1999)The Mass Marketing of Politic…The marketing of the president: political marketing as campaign strategy (1994)The marketing of the presiden…The Marketing of the President: Political Marketing as Campaign Strategy (1994)The Marketing of the Presiden…Public Relations Handbook (1962)Public Relations HandbookThe Handbook of Social Psychology (1969)The Social Psychology of Organizations. (1979)Ethical Issues in the Evolution ofCorporate Governance in China (2002)Handbook of social psychology (2004)Reflective Communication Management, Future Ways for Public Relations Research (2005)Public Relations Research at the Crossroads (2006)Building dialogic relationships through the world wide web (1998)Toward a dialogic theory of public relations (2002)Defining Strategic Communication (2007)Political marketing ‐ vive la différence! (1996)Reporting demonstrations: The changing media politics of dissent (2008)The strategic ritual of emotionality: A case study of Pulitzer Prize-winning articles (2012)Are the corporate social responsibility matters based on good intentions or false pretences? An empirical study of the motivations behind the issuing of CSR reports by UK companies (2007)Public Relations Leadership in Corporate Social Responsibility (2010)The Role of Public Relations in Deliberative Systems (2015)“Community” as a Foundation for Public Relations Theory and Practice (2004)Relationships are the core value for organisations (2006)Divided we stand: Defying hegemony in global public relations theory and practice? (2013)Strategic analysis in political markets (1996)Political Marketing and Professionalized Campaigning (2007)Measuring the Professionalization of Political Campaigning (2009)Nonprofit organizations' use of the internet: A content analysis of communication trends on the internet sites of the philanthropy 400 (2007)The Strategic Management of Government Affairs in China: How Multinational Corporations in China Interact With the Chinese Government (2007)Defining the gap between research and practice in public relations programme evaluation – towards a new research agenda (2008)Changing Campaign Communications: A Party-Centered Theory of Professionalized Campaigning (2001)The Marriage of Politics and Marketing (2001)The ‘new’ discourse of the Front National under Marine Le Pen: A slight change with a big impact (2016)
this work references cited by second hop

References

  • 2018MANAGING PUBLIC RELATIONS2,191 cited
  • 2011An Introduction to Political Communication651 cited
  • 2000Handbook of political marketing449 cited
  • 1994The marketing of the president: political marketing as campaign strategy192 cited
  • 1994The Marketing of the President: Political Marketing as Campaign Strategy188 cited
  • 2001On the definition of public relations: a European view165 cited
  • 1999The Mass Marketing of Politics: Democracy in an Age of Manufactured Images124 cited
  • 2001The Public Relations Handbook105 cited
  • 2014Managing public relations.53 cited
  • 2002The Bled manifesto on public relations50 cited
  • 2017Introduction to Political Communication47 cited
  • 1962Public Relations Handbook31 cited
  • 2001Public relations in Europe: A kaleidoscopic picture25 cited

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