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The dilemma of mixed bundles: The effects of price, brand, and content preference on music CD bundle choices
16 references·7 citing·42 second hop
The dilemma of mixed bundles: The effects of price, brand, and content preference on music CD bundle choices (2011)The dilemma of mixed bundles: The effects…Advances in Consumer Research (2025)Advances in Consumer ResearchThe Price is Unfair! A Conceptual Framework of Price Fairness Perceptions (2004)The Price is Unfair! A Concep…Strategic Bundling of Products and Prices: A New Synthesis for Marketing (2002)Strategic Bundling of Product…On the Use of College Students in Social Science Research: Insights from a Second-Order Meta-analysis (2001)On the Use of College Student…When choice is demotivating: Can one desire too much of a good thing? (2000)When choice is demotivating: …When choice is demotivating: Can one desire too much of a good thing? (2000)When choice is demotivating: …The Roles of Price, Performance, and Expectations in Determining Satisfaction in Service Exchanges (1998)The Roles of Price, Performan…The Effects of Price-Comparison Advertising on Buyers’ Perceptions of Acquisition Value, Transaction Value, and Behavioral Intentions (1998)The Effects of Price-Comparis…The Effects of Price-Comparison Advertising on Buyers' Perceptions of Acquisition Value, Transaction Value, and Behavioral Intentions (1998)The Effects of Price-Comparis…Extrinsic and Intrinsic Cue Effects on Perceptions of Store Brand Quality (1994)Extrinsic and Intrinsic Cue E…An Evaluation Cost Model of Consideration Sets (1990)An Evaluation Cost Model of C…Fairness and the Assumptions of Economics (1986)Fairness and the Assumptions …Pricing: Making Profitable Decisions (1980)Pricing: Making Profitable De…Consumer and Industrial Buying Behavior (1978)Consumer and Industrial Buyin…Commodity Bundling and the Burden of Monopoly (1976)Commodity Bundling and the Bu…Experimental and Quasi-Experimental Designs for Research (1963)Experimental and Quasi-Experi…A study on promotion with strategic two-stage customized bundling (2022)A study on promotion with str…Impact of marketing-mix, culture and experience as moderator to purchase intention and purchase decision for online music product in Indonesia (2021)Impact of marketing-mix, cult…The Effects Of Discount Pricing And Bundling On The Sales Of Game As A Service: An Empirical Investigation (2020)The Effects Of Discount Prici…Perceived helpfulness of eWOM: Emotions, fairness and rationality (2019)Perceived helpfulness of eWOM…Bundle pricing and inventory decisions on complementary products (2017)Bundle pricing and inventory …Model for studying commodity bundling with a focus on consumer preference: Evidence from the Korean telecommunications market (2016)Model for studying commodity …From ‘free’ to fee: Acceptability of airline ancillary fees and the effects on customer behavior (2013)From ‘free’ to fee: Acceptabi…A Behavioral Theory of the Firm (1963)Exit, Voice, and Loyalty (1970)An experimental analysis of ultimatum bargaining (1982)Does Studying Economics Inhibit Cooperation? 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this work references cited by second hop

References

  • 1963Experimental and Quasi-Experimental Designs for Research15,090 cited
  • 2025Advances in Consumer Research13,264 cited
  • 2000When choice is demotivating: Can one desire too much of a good thing?2,885 cited
  • 2000When choice is demotivating: Can one desire too much of a good thing?2,564 cited
  • 1986Fairness and the Assumptions of Economics2,462 cited
  • 1980Pricing: Making Profitable Decisions1,780 cited
  • 1976Commodity Bundling and the Burden of Monopoly1,544 cited
  • 2004The Price is Unfair! A Conceptual Framework of Price Fairness Perceptions1,473 cited
  • 1998The Effects of Price-Comparison Advertising on Buyers’ Perceptions of Acquisition Value, Transaction Value, and Behavioral Intentions1,299 cited
  • 2001On the Use of College Students in Social Science Research: Insights from a Second-Order Meta-analysis1,259 cited
  • 1994Extrinsic and Intrinsic Cue Effects on Perceptions of Store Brand Quality1,198 cited
  • 1998The Roles of Price, Performance, and Expectations in Determining Satisfaction in Service Exchanges1,110 cited
  • 1990An Evaluation Cost Model of Consideration Sets1,026 cited
  • 1998The Effects of Price-Comparison Advertising on Buyers' Perceptions of Acquisition Value, Transaction Value, and Behavioral Intentions994 cited

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  • 2002Strategic Bundling of Products and Prices: A New Synthesis for Marketing788 cited
  • 1978Consumer and Industrial Buying Behavior607 cited
  • Cited by

    • 2019Perceived helpfulness of eWOM: Emotions, fairness and rationality149 cited
    • 2013From ‘free’ to fee: Acceptability of airline ancillary fees and the effects on customer behavior46 cited
    • 2017Bundle pricing and inventory decisions on complementary products30 cited
    • 2021Impact of marketing-mix, culture and experience as moderator to purchase intention and purchase decision for online music product in Indonesia20 cited
    • 2020The Effects Of Discount Pricing And Bundling On The Sales Of Game As A Service: An Empirical Investigation13 cited
    • 2022A study on promotion with strategic two-stage customized bundling9 cited
    • 2016Model for studying commodity bundling with a focus on consumer preference: Evidence from the Korean telecommunications market9 cited