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Realizing Customer Retention Potentials by Electronic Banking · Study

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ArticleRealizing Customer Retention Potentials by Electronic Banking

Manfred Schwaiger1998

Article1998

Realizing Customer Retention Potentials by Electronic Banking

Manfred Schwaiger · Hermann Locarek-Junge

23 citations·0/0 files stored·Electronic Markets

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Customer churn and segmentation Customer Service Quality and Loyalty Technology Adoption and User Behaviour

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2003Zero-Migration: Dienstleister im Sog der Qualitätsrevolution

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2013The influence of e-word-of-mouth on travel decision-making: consumer profiles 2002Say hello, wave goodbye: missed opportunities for electronic relationship marketing within the financial services sector?2012Applying an automatic approach for showing up the hidden themes in financial marketing research (1961–2010)

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Year1998

Typearticle

Published1998-01-01

VenueElectronic Markets

ISSN-L1019-6781

Languageen

Citations23

Files0 public / 0

ShelfCustomer churn and segmentation

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doi10.1080/10196789800000051

openalex_workW2061758680

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