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Branding Television News in a Multichannel Environment: An Exploratory Study of Network News Brand Personality
16 references·16 citing·36 second hopsampled
Branding Television News in a Multichannel Environment: An Exploratory Study of Network News Brand Personality (2007)Branding Television News in a Multichanne…Culture's Consequences (2018)Culture's ConsequencesGetting Hooked on News: Uses and Gratifications and the Formation of News Habits Among College Students in an Internet Environment (2006)Getting Hooked on News: Uses …Product personality and its influence on consumer preference (2005)Product personality and its i…An examination of brand personality through methodological triangulation (2005)An examination of brand perso…Brand personality and consumer self-expression: Single or dual carriageway? (2001)Brand personality and consume…How Personality Makes a Difference (2000)How Personality Makes a Diffe…Issues and opinion on structural equation modeling (1998)Issues and opinion on structu…Strategic Brand Management: Building, Measuring, and Managing Brand Equity (1997)Strategic Brand Management: B…Dimensions of Brand Personality (1997)Dimensions of Brand Personali…Building Strong Brands (1997)Building Strong BrandsBuilding Strong Brands (1995)Building Strong BrandsCultures and Organizations: Software of the Mind. (1993)Cultures and Organizations: S…Cultures and Organizations: Software of the Mind (1992)Cultures and Organizations: S…Who is the Celebrity Endorser? Cultural Foundations of the Endorsement Process (1989)Who is the Celebrity Endorser…Development of Sex-Trait Stereotypes among Young Children in the United States, England, and Ireland (1977)Development of Sex-Trait Ster…Power: The Inner Experience (1975)Power: The Inner ExperiencePolitical Bias against Atheists: Talk Shows Targeting Arabic-Speaking Audiences (2023)Political Bias against Atheis…Exploring the dimensions of media brand trust: a contemporary integrative approach (2022)Exploring the dimensions of m…Will you run it? A gatekeeping experiment examining credibility, branding, and affiliation within information subsidies (2017)Will you run it? A gatekeepin…Promoting a global brand: a study of international news organisations’ YouTube channels (2017)Promoting a global brand: a s…Does the brand affect the quality perception of news articles? – An experimental study on news media brands in Switzerland (2017)Does the brand affect the qua…Demographic differences in perceptions of media brand personality: a multilevel analysis (2017)Demographic differences in pe…Evolution of News Frames During the 2011 Egyptian Revolution (2015)Evolution of News Frames Duri…20 Years of Research on Media Brands and Media Branding (2015)20 Years of Research on Media…What's on TV? The Impact of Brand Image and Celebrity Credibility on Television Consumption from an Ingredient Branding Perspective (2013)What's on TV? The Impact of B…Addressing the "Medical Malady": Second-Level Agenda Setting and Public Approval of "Obamacare" (2013)Addressing the "Medical Malad…The Influence of the Congruence Between Brand and Consumer Personality on the Loyalty to Print and Online Issues of Magazine Brands (2012)The Influence of the Congruen…The ‘New’ News as No ‘News’: Us Cable News Channels as Branded Political Entertainment Television (2012)The ‘New’ News as No ‘News’: …Differences in the Way Broadcast, Cable and Public TV Reporters Used Women and Non-White Sources to Cover the 2008 Presidential Race (2012)Differences in the Way Broadc…The Dimensions of Cable Television Network Personality: Implications for Media Brand Management (2011)The Dimensions of Cable Telev…The Effects of Cable News Outlets’ Customer-Based Brand Equity on Audiences’ Evaluation of the Credibility of their Online Brand Extensions (2010)The Effects of Cable News Out…A Theory of Political Campaign Media Connectedness (2009)A Theory of Political Campaig…The Structure of Scientific Revolutions (1963)Culture and Consumption: A Theoretical Account of the Structure and Movement of the Cultural Meaning of Consumer Goods (1986)Possessions and the Extended Self (1988)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Dimensions of Brand Personality (1997)Structural Equations with Latent Variables. 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(2009)An Examination of Selected Marketing Mix Elements and Brand Equity (2000)Consumer–Company Identification: A Framework for Understanding Consumers’ Relationships with Companies (2003)Customer Engagement Behavior: Theoretical Foundations and Research Directions (2010)Comments on the motivational status of self‐esteem in social identity and intergroup discrimination (1988)CURRENT RESEARCH IN SOCIAL PSYCHOLOGY (1996)The experience of power: Examining the effects of power on approach and inhibition tendencies. 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References

  • 1993Cultures and Organizations: Software of the Mind.17,690 cited
  • 2018Culture's Consequences5,455 cited
  • 1997Dimensions of Brand Personality5,056 cited
  • 1997Strategic Brand Management: Building, Measuring, and Managing Brand Equity4,788 cited
  • 1998Issues and opinion on structural equation modeling4,577 cited
  • 1995Building Strong Brands4,432 cited
  • 1989Who is the Celebrity Endorser? Cultural Foundations of the Endorsement Process3,192 cited
  • 1992Cultures and Organizations: Software of the Mind1,885 cited
  • 1975Power: The Inner Experience1,787 cited
  • 1997Building Strong Brands785 cited
  • 2000How Personality Makes a Difference684 cited
  • 2006Getting Hooked on News: Uses and Gratifications and the Formation of News Habits Among College Students in an Internet Environment417 cited
  • 2005Product personality and its influence on consumer preference355 cited
  • 2005An examination of brand personality through methodological triangulation189 cited
  • 2001Brand personality and consumer self-expression: Single or dual carriageway?175 cited
  • 1977Development of Sex-Trait Stereotypes among Young Children in the United States, England, and Ireland

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111 cited

Cited by

  • 2012The Influence of the Congruence Between Brand and Consumer Personality on the Loyalty to Print and Online Issues of Magazine Brands43 cited
  • 2009A Theory of Political Campaign Media Connectedness41 cited
  • 2012The ‘New’ News as No ‘News’: Us Cable News Channels as Branded Political Entertainment Television37 cited
  • 2012Differences in the Way Broadcast, Cable and Public TV Reporters Used Women and Non-White Sources to Cover the 2008 Presidential Race34 cited
  • 2015Evolution of News Frames During the 2011 Egyptian Revolution33 cited
  • 201520 Years of Research on Media Brands and Media Branding25 cited
  • 2013What's on TV? The Impact of Brand Image and Celebrity Credibility on Television Consumption from an Ingredient Branding Perspective24 cited
  • 2023Political Bias against Atheists: Talk Shows Targeting Arabic-Speaking Audiences20 cited
  • 2022Exploring the dimensions of media brand trust: a contemporary integrative approach19 cited
  • 2010The Effects of Cable News Outlets’ Customer-Based Brand Equity on Audiences’ Evaluation of the Credibility of their Online Brand Extensions18 cited
  • 2017Promoting a global brand: a study of international news organisations’ YouTube channels15 cited
  • 2017Does the brand affect the quality perception of news articles? – An experimental study on news media brands in Switzerland14 cited
  • 2017Demographic differences in perceptions of media brand personality: a multilevel analysis14 cited
  • 2013Addressing the "Medical Malady": Second-Level Agenda Setting and Public Approval of "Obamacare"13 cited
  • 2011The Dimensions of Cable Television Network Personality: Implications for Media Brand Management13 cited
  • 2017Will you run it? A gatekeeping experiment examining credibility, branding, and affiliation within information subsidies12 cited