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Industry image: Its impact on the brand image of potential employees
16 references·16 citing·34 second hopsampled
Industry image: Its impact on the brand image of potential employees (2007)Industry image: Its impact on the brand i…Advances in Consumer Research (2025)Advances in Consumer ResearchCommunication and Persuasion: Central and Peripheral Routes to Attitude Change (2015)Communication and Persuasion:…Forschungsmethoden und Evaluation für Human- und Sozialwissenschaftler (2006)Forschungsmethoden und Evalua…Product-, Corporate-, and Country-Image Dimensions and Purchase Behavior: A Multicountry Analysis (2004)Product-, Corporate-, and Cou…A Critical Review of Construct Indicators and Measurement Model Misspecification in Marketing and Consumer Research (2003)A Critical Review of Construc…Toward A Taxonomy of Multidimensional Constructs (1998)Toward A Taxonomy of Multidim…Dimensions of Brand Personality (1997)Dimensions of Brand Personali…Corporate Branding and Connoisseurship (1995)Corporate Branding and Connoi…A comparative analysis of four scales of consumer involvement (1995)A comparative analysis of fou…Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Conceptualizing, Measuring, a…Managing brand equity : capitalizing on the value of a brand name. (1991)Managing brand equity : capit…Communication and Persuasion (1986)Communication and PersuasionMeasuring Consumer Involvement Profiles (1985)Measuring Consumer Involvemen…Defining the Business: The Starting Point of Strategic Planning (1980)Defining the Business: The St…Estimation of a Model with Multiple Indicators and Multiple Causes of a Single Latent Variable (1975)Estimation of a Model with Mu…Die Betriebswirtschaft (1953)Die BetriebswirtschaftImpact of internal brand management on sustainable competitive advantage: An explanatory study based on the mediating roles of brand commitment and brand citizenship behavior (2022)Impact of internal brand mana…Effect of Corporate Social Responsibility on Consumer Satisfaction and Consumer Loyalty of Private Banking Companies in Peru (2022)Effect of Corporate Social Re…Synergistic effect of matching corporate and product brand images on purchase intentions: Comparing the importance of functional and emotional value (2021)Synergistic effect of matchin…Reimagining attraction and retention of hospitality management talent– A multilevel identity perspective (2021)Reimagining attraction and re…Internal brand management, brand understanding, employee brand commitment, and brand citizenship behavior: a meta-analysis (2021)Internal brand management, br…Drawing the line: How the workplace shapes the naming of sexual harassment (2021)Drawing the line: How the wor…Influence of Brand Image of a Sports Event on the Recommendation of Its Participants (2020)Influence of Brand Image of a…Branding an industry? (2019)Branding an industry?Complementary Person-Environment Fit as a Predictor of Job Pursuit Intentions in the Service Industry (2016)Complementary Person-Environm…A Study of Clothing Purchasing Behavior By Gender with Respect to Fashion and Brand Awareness (2016)A Study of Clothing Purchasin…Political Brand Equity Model: The Integration of Political Brands in Voter Choice (2015)Political Brand Equity Model:…Employer Attractiveness of Chinese, Indian and Russian Firms in Germany: Signaling Effects of HR Practices (2015)Employer Attractiveness of Ch…The role of brand image in forming airlines passengers' purchase intention: study of Iran aviation industry (2014)The role of brand image in fo…Do Public and Private Recruiters Look for Different Employees? The Role of Public Service Motivation (2012)Do Public and Private Recruit…Impact of Indian Cultural Values and Lifestyles on Meaning of Branded Products: Study on University Students in India (2011)Impact of Indian Cultural Val…Understanding General Distrust of Corporations (2010)Understanding General Distrus…The Elaboration Likelihood Model of Persuasion (1986)Mood and judgment: The affect infusion model (AIM). 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References

  • 1993Conceptualizing, Measuring, and Managing Customer-Based Brand Equity14,745 cited
  • 2025Advances in Consumer Research13,264 cited
  • 2003A Critical Review of Construct Indicators and Measurement Model Misspecification in Marketing and Consumer Research5,847 cited
  • 1986Communication and Persuasion5,214 cited
  • 1997Dimensions of Brand Personality5,056 cited
  • 2015Communication and Persuasion: Central and Peripheral Routes to Attitude Change4,993 cited
  • 1953Die Betriebswirtschaft4,537 cited
  • 1991Managing brand equity : capitalizing on the value of a brand name.3,547 cited
  • 1985Measuring Consumer Involvement Profiles2,247 cited
  • 1975Estimation of a Model with Multiple Indicators and Multiple Causes of a Single Latent Variable1,598 cited
  • 2006Forschungsmethoden und Evaluation für Human- und Sozialwissenschaftler1,386 cited
  • 1998Toward A Taxonomy of Multidimensional Constructs1,141 cited
  • 1980Defining the Business: The Starting Point of Strategic Planning747 cited
  • 1995A comparative analysis of four scales of consumer involvement646 cited
  • 1995Corporate Branding and Connoisseurship547 cited

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Product-, Corporate-, and Country-Image Dimensions and Purchase Behavior: A Multicountry Analysis
469 cited

Cited by

  • 2010Understanding General Distrust of Corporations87 cited
  • 2022Effect of Corporate Social Responsibility on Consumer Satisfaction and Consumer Loyalty of Private Banking Companies in Peru77 cited
  • 2021Reimagining attraction and retention of hospitality management talent– A multilevel identity perspective73 cited
  • 2015Political Brand Equity Model: The Integration of Political Brands in Voter Choice70 cited
  • 2016A Study of Clothing Purchasing Behavior By Gender with Respect to Fashion and Brand Awareness46 cited
  • 2011Impact of Indian Cultural Values and Lifestyles on Meaning of Branded Products: Study on University Students in India37 cited
  • 2021Internal brand management, brand understanding, employee brand commitment, and brand citizenship behavior: a meta-analysis37 cited
  • 2020Influence of Brand Image of a Sports Event on the Recommendation of Its Participants34 cited
  • 2012Do Public and Private Recruiters Look for Different Employees? The Role of Public Service Motivation27 cited
  • 2015Employer Attractiveness of Chinese, Indian and Russian Firms in Germany: Signaling Effects of HR Practices27 cited
  • 2016Complementary Person-Environment Fit as a Predictor of Job Pursuit Intentions in the Service Industry24 cited
  • 2022Impact of internal brand management on sustainable competitive advantage: An explanatory study based on the mediating roles of brand commitment and brand citizenship behavior23 cited
  • 2014The role of brand image in forming airlines passengers' purchase intention: study of Iran aviation industry22 cited
  • 2021Synergistic effect of matching corporate and product brand images on purchase intentions: Comparing the importance of functional and emotional value19 cited
  • 2021Drawing the line: How the workplace shapes the naming of sexual harassment17 cited
  • 2019Branding an industry?16 cited