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The effects of visual information in eWOM communication
16 references·16 citing·53 second hopsampled
The effects of visual information in eWOM communication (2012)The effects of visual information in eWOM…Word of mouth communication within online communities: Conceptualizing the online social network (2007)Word of mouth communication w…The Effect of Word of Mouth on Sales: Online Book Reviews (2006)The Effect of Word of Mouth o…Wag the Blog: How Reliance on Traditional Media and the Internet Influence Credibility Perceptions of Weblogs Among Blog Users (2004)Wag the Blog: How Reliance on…Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? (2004)Electronic word-of-mouth via …The Digitization of Word of Mouth: Promise and Challenges of Online Feedback Mechanisms (2003)The Digitization of Word of M…Internet forums as influential sources of consumer information (2001)Internet forums as influentia…Reputation systems (2000)Reputation systemsConsumer Choice between Hedonic and Utilitarian Goods (2000)Consumer Choice between Hedon…The elements of computer credibility (1999)The elements of computer cred…Donations to Charity as Purchase Incentives: How Well They Work May Depend on What You Are Trying to Sell (1998)Donations to Charity as Purch…Exploring the Implications of the Internet for Consumer Marketing (1997)Exploring the Implications of…The Role of Imagery in Information Processing: Review and Extensions (1987)The Role of Imagery in Inform…Measuring the Concept of Credibility (1986)Measuring the Concept of Cred…Are Product Attribute Beliefs the Only Mediator of Advertising Effects on Brand Attitude? (1981)Are Product Attribute Beliefs…Are Product Attribute Beliefs the Only Mediator of Advertising Effects on Brand Attitude? (1981)Are Product Attribute Beliefs…The Influence of Source Credibility on Communication Effectiveness (1951)The Influence of Source Credi…Understanding consumers' interest in social commerce: the role of privacy, trust and security (2023)Understanding consumers' inte…The role of social media content on value co-creation in the food sector: a strategic relationship perspective (2023)The role of social media cont…Research on user-generated photos in tourism and hospitality: A systematic review and way forward (2023)Research on user-generated ph…A Conceptual Model for Building the Relationship Between Augmented Reality, Experiential Marketing & Brand Equity (2022)A Conceptual Model for Buildi…The effect of menu presentation on consumers’ willingness to purchase (2021)The effect of menu presentati…When online reviews meet virtual reality: Effects on consumer hotel booking (2020)When online reviews meet virt…Ad scepticism and retouch-free disclaimers: Are they worth it? (2019)Ad scepticism and retouch-fre…When are extreme ratings more helpful? Empirical evidence on the moderating effects of review characteristics and product type (2018)When are extreme ratings more…The moderating effect of restaurant type on hedonic versus utilitarian review evaluations (2018)The moderating effect of rest…Hospitality and Tourism Online Review Research: A Systematic Analysis and Heuristic-Systematic Model (2018)Hospitality and Tourism Onlin…Examining the mediating effect of attitude towards electronic words-of mouth (eWOM) on the relation between the trust in eWOM source and intention to follow eWOM among Malaysian travellers (2017)Examining the mediating effec…Creating Utilitarian and Hedonic Value from Website Quality and Online Retail Performance (2017)Creating Utilitarian and Hedo…An empirical examination of online restaurant reviews on Yelp.com (2017)An empirical examination of o…Combined effects of valence and attributes of e-WOM on consumer judgment for message and product (2015)Combined effects of valence a…Visualizing brand personality and personal branding (2014)Visualizing brand personality…Consumer behavior in the online context (2014)Consumer behavior in the onli…The Handbook of Social Psychology (1969)Internet paradox: A social technology that reduces social involvement and psychological well-being? 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References

  • 2006The Effect of Word of Mouth on Sales: Online Book Reviews5,993 cited
  • 2004Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet?5,913 cited
  • 1951The Influence of Source Credibility on Communication Effectiveness3,538 cited
  • 2003The Digitization of Word of Mouth: Promise and Challenges of Online Feedback Mechanisms3,439 cited
  • 2000Consumer Choice between Hedonic and Utilitarian Goods2,236 cited
  • 2000Reputation systems2,190 cited
  • 2001Internet forums as influential sources of consumer information1,745 cited
  • 2007Word of mouth communication within online communities: Conceptualizing the online social network1,661 cited
  • 1981Are Product Attribute Beliefs the Only Mediator of Advertising Effects on Brand Attitude?1,472 cited
  • 1997Exploring the Implications of the Internet for Consumer Marketing1,380 cited
  • 1987The Role of Imagery in Information Processing: Review and Extensions1,279 cited
  • 1998Donations to Charity as Purchase Incentives: How Well They Work May Depend on What You Are Trying to Sell1,219 cited
  • 1981Are Product Attribute Beliefs the Only Mediator of Advertising Effects on Brand Attitude?1,067 cited
  • 1999The elements of computer credibility815 cited

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  • 1986Measuring the Concept of Credibility750 cited
  • 2004Wag the Blog: How Reliance on Traditional Media and the Internet Influence Credibility Perceptions of Weblogs Among Blog Users715 cited
  • Cited by

    • 2018When are extreme ratings more helpful? Empirical evidence on the moderating effects of review characteristics and product type168 cited
    • 2017An empirical examination of online restaurant reviews on Yelp.com167 cited
    • 2023Research on user-generated photos in tourism and hospitality: A systematic review and way forward148 cited
    • 2020When online reviews meet virtual reality: Effects on consumer hotel booking141 cited
    • 2015Combined effects of valence and attributes of e-WOM on consumer judgment for message and product126 cited
    • 2014Consumer behavior in the online context123 cited
    • 2018The moderating effect of restaurant type on hedonic versus utilitarian review evaluations123 cited
    • 2017Examining the mediating effect of attitude towards electronic words-of mouth (eWOM) on the relation between the trust in eWOM source and intention to follow eWOM among Malaysian travellers122 cited
    • 2018Hospitality and Tourism Online Review Research: A Systematic Analysis and Heuristic-Systematic Model118 cited
    • 2019Ad scepticism and retouch-free disclaimers: Are they worth it?21 cited
    • 2017Creating Utilitarian and Hedonic Value from Website Quality and Online Retail Performance21 cited
    • 2023Understanding consumers' interest in social commerce: the role of privacy, trust and security16 cited
    • 2022A Conceptual Model for Building the Relationship Between Augmented Reality, Experiential Marketing & Brand Equity16 cited
    • 2014Visualizing brand personality and personal branding12 cited
    • 2023The role of social media content on value co-creation in the food sector: a strategic relationship perspective11 cited
    • 2021The effect of menu presentation on consumers’ willingness to purchase10 cited