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The Effect of Fashion Luxury Consumption Values on the Intention to Maintain Brand Relationships -Differences among Segmented Markets Based on Purchasing Patterns-
16 references·0 citing·49 second hop
The Effect of Fashion Luxury Consumption Values on the Intention to Maintain Brand Relationships -Differences among Segmented Markets Based on Purchasing Patterns- (2011)The Effect of Fashion Luxury Consumption …Value‐based segmentation of luxury consumption behavior (2009)Value‐based segmentation of l…The specificity of luxury management: Turning marketing upside down (2009)The specificity of luxury man…Co-creating value for luxury brands (2009)Co-creating value for luxury …The Relationships of Customer-Perceived Value, Satisfaction, Loyalty and Behavioral Intentions (2007)The Relationships of Customer…Customer Value Creation: A Practical Framework (2007)Customer Value Creation: A Pr…Using observational research for behavioural segmentation of shoppers (2004)Using observational research …Measuring perceptions of brand luxury (2004)Measuring perceptions of bran…Strengthening outcomes of retailer–consumer relationships (2003)Strengthening outcomes of ret…The Impact of Performance, Cost, and Competitive Considerations on the Relationship between Satisfaction and Repurchase Intent in Business Markets (2002)The Impact of Performance, Co…Experiential value: conceptualization, measurement and application in the catalog and Internet shopping environment☆11☆This article is based upon the first author’s doctoral dissertation completed while at Georgia Institute of Technology. (2001)Experiential value: conceptua…Eco-Orientation: An Extension of Market Orientation in an Environmental Context (2000)Eco-Orientation: An Extension…Consumer Behavioral Loyalty: (1999)Consumer Behavioral Loyalty:Customer value: The next source for competitive advantage (1997)Customer value: The next sour…Why we buy what we buy: A theory of consumption values (1991)Why we buy what we buy: A the…A Simultaneous Approach to Market Segmentation and Market Structuring (1987)A Simultaneous Approach to Ma…Brand Loyalty Vs. Repeat Purchasing Behavior (1973)Brand Loyalty Vs. Repeat Purc…Developing Buyer-Seller Relationships (1987)The Commitment-Trust Theory of Relationship Marketing (1994)Does experience matter? 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(1992)The New Strategic Brand Management (2004)Fashion brands: branding style from Armani to Zara (2013)Social media marketing efforts of luxury brands: Influence on brand equity and consumer behavior (2016)‘Masstige’ marketing: A review, synthesis and research agenda (2019)Examining the impact of luxury brand's social media marketing on customer engagement: Using big data analytics and natural language processing (2019)The balanced scorecard : measures that drive performance (1992)The Promise of Entrepreneurship as a Field of Research (2000)Effect of experiential value on customer satisfaction with service encounters in luxury-hotel restaurants (2009)Characterizing Value as an Experience (2012)Possessions and the Extended Self (1988)Scale Development : Theory and Applications (1991)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)A Theory of Social Comparison Processes (1954)The differential roles of brand credibility and brand prestige in consumer brand choice (2010)Do social media marketing activities enhance customer equity? An empirical study of luxury fashion brand (2011)What is a luxury brand? A new definition and review of the literature (2017)The Logic of Modern Physics (1927)The Theory of Buyer Behavior (1971)Communication and Control Processes in the Delivery of Service Quality (1988)Customer Loyalty: Toward an Integrated Conceptual Framework (1994)Understanding Relationship Marketing Outcomes (2002)
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References

  • 1991Why we buy what we buy: A theory of consumption values4,924 cited
  • 1997Customer value: The next source for competitive advantage4,662 cited
  • 2001Experiential value: conceptualization, measurement and application in the catalog and Internet shopping environment☆11☆This article is based upon the first author’s doctoral dissertation completed while at Georgia Institute of Technology.2,165 cited
  • 2004Measuring perceptions of brand luxury1,555 cited
  • 1973Brand Loyalty Vs. Repeat Purchasing Behavior1,369 cited
  • 2009Value‐based segmentation of luxury consumption behavior1,104 cited
  • 2007Customer Value Creation: A Practical Framework1,011 cited
  • 2009Co-creating value for luxury brands964 cited
  • 2009The specificity of luxury management: Turning marketing upside down644 cited
  • 2003Strengthening outcomes of retailer–consumer relationships317 cited
  • 1987A Simultaneous Approach to Market Segmentation and Market Structuring301 cited
  • 2007The Relationships of Customer-Perceived Value, Satisfaction, Loyalty and Behavioral Intentions168 cited
  • 1999Consumer Behavioral Loyalty:132 cited
  • 2002The Impact of Performance, Cost, and Competitive Considerations on the Relationship between Satisfaction and Repurchase Intent in Business Markets105 cited

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  • 2004Using observational research for behavioural segmentation of shoppers102 cited
  • 2000Eco-Orientation: An Extension of Market Orientation in an Environmental Context94 cited
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