Citation map · Study

SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

The Effect of Internal Marketing on Organizational Commitment from Market-Orientation Viewpoint in Hotel Industry in Iran

12 references·16 citing·46 second hop

FromToDepth

this work references cited by second hop

References

1985A Conceptual Model of Service Quality and Its Implications for Future Research21,635 cited
1990The measurement and antecedents of affective, continuance and normative commitment to the organization11,669 cited
1993Market Orientation: Antecedents and Consequences7,032 cited
1994The Capabilities of Market-Driven Organizations6,532 cited
1990A review and meta-analysis of the antecedents, correlates, and consequences of organizational commitment.6,114 cited
1974Organizational commitment, job satisfaction, and turnover among psychiatric technicians.5,724 cited
1994Does Competitive Environment Moderate the Market Orientation-Performance Relationship?2,621 cited
1984Testing the "side-bet theory" of organizational commitment: Some methodological considerations.2,236 cited
2000Relationship Marketing Activities, Commitment, and Membership Behaviors in Professional Associations1,089 cited
1999Service quality, customer satisfaction, and customer value: A holistic perspective1,086 cited
1972Personal and Role-Related Factors in the Development of Organizational Commitment956 cited
2003Internal Benefits of Service-Worker Customer Orientation: Job Satisfaction, Commitment, and Organizational Citizenship Behaviors882 cited

Cited by

2016Effects of corporate social responsibility and internal marketing on organizational commitment and turnover intentions

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

262 cited

2014The moderating effect of cultural congruence on the internal marketing practice and employee satisfaction relationship: An empirical examination of Australian and Taiwanese born tourism employees133 cited

2018Internal marketing, employee customer‐oriented behaviors, and customer behavioral responses115 cited

2019Development and validation of a multidimensional instrument for measuring internal marketing in Chinese higher education76 cited

2015A holistic management tool for measuring internal marketing activities76 cited

2019Internal Marketing and Internal Customer: A Review, Reconceptualization, and Extension68 cited

2021Internal marketing: a review and future research agenda47 cited

2017Employee job satisfaction and customer-oriented behavior: A study of frontline employees in the foodservice industry45 cited

2012Internal marketing and employee commitment: Evidence from the Ghanaian banking industry43 cited

2014Market orientation in mid-range service, urban hotels: How to apply the MKTOR instrument31 cited

2020Influence of Internal Marketing Dimensions on Organizational Commitment: An Empirical Application in Ecuadorian Co-Operativism30 cited

2021How corporate social responsibility perceptions affect employees’ positive behavior in the hospitality industry: moderating role of responsible leadership30 cited

2022Service beyond the status quo: the ripple effect of corporate social responsibility and internal marketing on employee's customer-oriented behavior30 cited

2018From internal marketing to customer- perceived relationship quality: evidence of Vietnamese banking firms26 cited

2013Modeling Internal Marketing and Employee Loyalty: A Quantitative Approach25 cited

2018Internal marketing in a higher education context – towards an enriched framework20 cited