References

• 1990The Effect of a Market Orientation on Business Profitability7,973 cited
• 1990Market Orientation: The Construct, Research Propositions, and Managerial Implications7,320 cited
• 2000Marketing management: analysis. planning. implementation and control6,649 cited
• 1995Market Orientation and the Learning Organization4,379 cited
• 1990Market Orientation: The Construct, Research Propositions, and Managerial Implications4,123 cited
• 1983Concepts of Culture and Organizational Analysis4,047 cited
• 1993Corporate Culture, Customer Orientation, and Innovativeness in Japanese Firms: A Quadrad Analysis3,864 cited
• 1983A Spatial Model of Effectiveness Criteria: Towards a Competing Values Approach to Organizational Analysis3,337 cited
• 1992The Changing Role of Marketing in the Corporation2,773 cited
• 1989Organizational Culture and Marketing: Defining the Research Agenda1,802 cited
• 1983Efficient Cultures: Exploring the Relationship Between Culture and Organizational Performance1,184 cited
• 1989Defining Marketing: A Market‐Oriented Approach406 cited
• 1996Market orientation and business performance: some European evidence307 cited
• 1991Perceived Environmental Turbulence and Its Effect on Selected Entrepreneurship, Marketing, and Organizational Characteristics in Industrial Firms