Cited by

• 2008Performance Implications of Adopting a Customer-Focused Sales Campaign173 cited
• 2009Optimal Product Line Design When Consumers Exhibit Choice Set-Dependent Preferences115 cited
• 2006A dynamic segmentation approach for targeting and customizing direct marketing campaigns108 cited
• 2019Linking lifestyle to customer lifetime value: An exploratory study in an online fashion retail market101 cited
• 2008Where did all that Money Go? Understanding how Consumers Allocate their Consumption Budget98 cited
• 2009Cross-Category Effects of Aisle and Display Placements: A Spatial Modeling Approach and Insights96 cited
• 2008Research Note—A Cross-Category Model of Households' Incidence and Quantity Decisions93 cited
• 2020Omnichannel battle between Amazon and Walmart: Is the focus on delivery the best strategy?93 cited
• 2019Predicting customer value per product: From RFM to RFM/P92 cited
• 2007Investigating Consumers’ Purchase Incidence and Brand Choice Decisions Across Multiple Product Categories: A Theoretical and Empirical Analysis92 cited
• 2014Consumer willingness to pay for quality attributes of fresh seafood: A labeled latent class model86 cited
• 2009An Empirical Analysis of Mobile Voice Service and SMS: A Structural Model84 cited
• 2009Investigating Consumer Purchase Behavior in Related Technology Product Categories67 cited
• 2007A combined approach for segment-specific market basket analysis65 cited
• 2012The Network Value of Products65 cited
• 2008What can grocery basket data tell us about health consciousness?63 cited