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Consumer skepticism and online reviews: An Elaboration Likelihood Model perspective
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Consumer skepticism and online reviews: An Elaboration Likelihood Model perspective (2009)Consumer skepticism and online reviews: A…Social media marketing gains importance after Covid-19 (2021)Social media marketing gains …Don’t believe strangers: Online consumer reviews and the role of social psychological distance (2017)Don’t believe strangers: Onli…Consumers' online information adoption behavior: Motives and antecedents of electronic word of mouth communications (2017)Consumers' online information…When good WOM hurts and bad WOM gains: The effect of untrustworthy online reviews (2016)When good WOM hurts and bad W…Mining customer requirements from online reviews: A product improvement perspective (2016)Mining customer requirements …Linking green skepticism to green purchase behavior (2016)Linking green skepticism to g…The Impact of Perceived e-WOM on Purchase Intention: The Mediating Role of Corporate Image (2015)The Impact of Perceived e-WOM…Trust and distrust on the web: User experiences and website characteristics (2014)Trust and distrust on the web…Social influence's impact on reader perceptions of online reviews (2014)Social influence's impact on …Examining the influence of online reviews on consumers' decision-making: A heuristic–systematic model (2014)Examining the influence of on…Do actions speak louder than voices? 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When good WOM hurts and bad WOM gains: The effect of untrustworthy online reviews
189 cited
  • 2010The Effectiveness of Electronic Word-of-Mouth Communication: A Literature Analysis174 cited
  • 2017Don’t believe strangers: Online consumer reviews and the role of social psychological distance173 cited