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Political Microtargeting: Relationship Between Personalized Advertising on Facebook and Voters' Responses
15 references·16 citing·53 second hop
Political Microtargeting: Relationship Between Personalized Advertising on Facebook and Voters' Responses (2016)Political Microtargeting: Relationship Be…Social Media, Parties, and Political Inequalities (2016)Social Media, Parties, and Po…Effects of Sponsorship Disclosure Timing on the Processing of Sponsored Content: A Study on the Effectiveness of European Disclosure Regulations (2014)Effects of Sponsorship Disclo…Sponsorship Disclosure: Effects of Duration on Persuasion Knowledge and Brand Responses (2012)Sponsorship Disclosure: Effec…Are They Talking to Me? Cognitive and Affective Effects of Interactivity in Politicians' Twitter Communication (2012)Are They Talking to Me? 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(2004)Electronic word-of-mouth via …Internet forums as influential sources of consumer information (2001)Internet forums as influentia…Consumers' Use of Persuasion Knowledge: The Effects of Accessibility and Cognitive Capacity on Perceptions of an Influence Agent (2000)Consumers' Use of Persuasion …The Persuasion Knowledge Model: How People Cope with Persuasion Attempts (1994)The Persuasion Knowledge Mode…Construction and Validation of a Scale to Measure Celebrity Endorsers' Perceived Expertise, Trustworthiness, and Attractiveness (1990)Construction and Validation o…The Elaboration Likelihood Model of Persuasion (1986)The Elaboration Likelihood Mo…Shielding citizens? Understanding the impact of political advertisement transparency information (2023)Shielding citizens? Understan…Political Communication (2023)Political CommunicationWhy Am I Getting This Ad? 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References

  • 2004Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet?5,913 cited
  • 1990Construction and Validation of a Scale to Measure Celebrity Endorsers' Perceived Expertise, Trustworthiness, and Attractiveness4,022 cited
  • 1994The Persuasion Knowledge Model: How People Cope with Persuasion Attempts3,796 cited
  • 1986The Elaboration Likelihood Model of Persuasion3,202 cited
  • 2001Internet forums as influential sources of consumer information1,745 cited
  • 2000Consumers' Use of Persuasion Knowledge: The Effects of Accessibility and Cognitive Capacity on Perceptions of an Influence Agent1,339 cited
  • 2010It's Complicated: Facebook Users' Political Participation in the 2008 Election679 cited
  • 2006Understanding the Impact of Web Personalization on User Information Processing and Decision Outcomes1608 cited
  • 2012Sponsorship Disclosure: Effects of Duration on Persuasion Knowledge and Brand Responses400 cited
  • 2006Understanding the impact of web personalization on user information processing and decision outcomes357 cited
  • 2008An Experimental Study on Ubiquitous commerce Adoption: Impact of Personalization and Privacy Concerns317 cited
  • 2014Effects of Sponsorship Disclosure Timing on the Processing of Sponsored Content: A Study on the Effectiveness of European Disclosure Regulations197 cited
  • 2011Personalized mobile advertising: Its key attributes, trends, and social impact

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159 cited
  • 2012Are They Talking to Me? Cognitive and Affective Effects of Interactivity in Politicians' Twitter Communication156 cited
  • 2016Social Media, Parties, and Political Inequalities111 cited
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    • 2019When digital natives enter the electorate: Political social media use among first-time voters and its effects on campaign participation95 cited
    • 2018Updating citizenship? The effects of digital media use on citizenship understanding and political participation88 cited
    • 2020Generational Gaps in Political Media Use and Civic Engagement79 cited
    • 2018The impact of social networking sites on socialization and political engagement: Role of acculturation61 cited
    • 2022Understanding the democratic role of perceived online political micro-targeting: longitudinal effects on trust in democracy and political interest51 cited
    • 2017The uncertain first-time voter: Effects of political media exposure on young citizens’ formation of vote choice in a digital media environment51 cited
    • 2022Why Am I Getting This Ad? How the Degree of Targeting Disclosures and Political Fit Affect Persuasion Knowledge, Party Evaluation, and Online Privacy Behaviors45 cited
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    • 2023Shielding citizens? Understanding the impact of political advertisement transparency information31 cited
    • 2022How Algorithms Shape the Distribution of Political Advertising29 cited
    • 2019A new mobile data driven message strategy called synced advertising: Conceptualization, implications, and future directions27 cited
    • 2020Invisible transparency: Visual attention to disclosures and source recognition in Facebook political advertising24 cited