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Language and Persuasion
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(1972)Multimodalität – ein universelles Merkmal der Medienkommunikation: Zum Verhältnis von Medienangebot und Medienrezeption (2012)Visuelle Kandidatendarstellung in Wahlkampfbeiträgen deutscher und amerikanischer Fernsehsender – Image Bites, Rollenbilder und nonverbales Verhalten (2014)Aufmerksamkeit, Aufmerksamkeit, Aufmerksamkeit (2015)Speech Acts (1969)Unskilled and unaware of it: How difficulties in recognizing one's own incompetence lead to inflated self-assessments. 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(2010)The dynamics of crowdfunding: An exploratory study (2013)Social media opinion leaders and information diffusion of crowdfunding projects: Evidence from China (2023)Does green matter for crowdfunding? International evidence (2024)How emotional cues affect the financing performance in rewarded crowdfunding? - an insight into multimodal data analysis (2024)The Iron Cage Revisited: Institutional Isomorphism and Collective Rationality in Organizational Fields (1983)Language and Symbolic Power. (1992)Birds of a Feather: Homophily in Social Networks (2001)
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  • 2009Dimensions of leadership and social influence in online communities

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17 cited
  • 2018A Message's Persuasive Features in Wikipedia's Article for Deletion Discussions17 cited
  • 2019The Impact of CEO Ethnicity and Language Choice on Crisis Communication in Japan12 cited
  • 2019The Influence of the Phonetic Elements of a Name on Risk Assessment10 cited