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Mavens’ price and non-price on-pack extrinsic cue search behaviours
16 references·1 citing·48 second hop
Mavens’ price and non-price on-pack extrinsic cue search behaviours (2017)Mavens’ price and non-price on-pack extri…Effectiveness of Marketing Cues on Consumer Perceptions of Quality: The Moderating Roles of Brand Reputation and Third‐Party Information (2012)Effectiveness of Marketing Cu…Proliferating Private-Label Portfolios: How Introducing Economy and Premium Private Labels Influences Brand Choice (2010)Proliferating Private-Label P…Private-Label Use and Store Loyalty (2008)Private-Label Use and Store L…Common method biases in behavioral research: A critical review of the literature and recommended remedies. (2003)Common method biases in behav…Pursuing the Value-Conscious Consumer: Store Brands versus National Brand Promotions (2001)Pursuing the Value-Conscious …Consumer-level factors moderating the success of private label brands (2000)Consumer-level factors modera…Cognitive Effort, Affect, and Choice (1997)Cognitive Effort, Affect, and…Price Search in the Retail Grocery Market (1996)Price Search in the Retail Gr…Household store brand proneness: A framework (1996)Household store brand pronene…Extrinsic and Intrinsic Cue Effects on Perceptions of Store Brand Quality (1994)Extrinsic and Intrinsic Cue E…Price Perceptions and Consumer Shopping Behavior: A Field Study (1993)Price Perceptions and Consume…The Market Maven: A Diffuser of Marketplace Information (1987)The Market Maven: A Diffuser …Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evaluating Structural Equatio…A Paradigm for Developing Better Measures of Marketing Constructs (1979)A Paradigm for Developing Bet…A Theory of the Allocation of Time (1965)A Theory of the Allocation of…The Economics of Information (1961)The Economics of InformationExploring the holistic nature of a multi-level retail brand: a scoping review (2024)Exploring the holistic nature…Coefficient Alpha and the Internal Structure of Tests (1951)The critical incident technique. 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References

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  • 2010Proliferating Private-Label Portfolios: How Introducing Economy and Premium Private Labels Influences Brand Choice

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322 cited
  • 2012Effectiveness of Marketing Cues on Consumer Perceptions of Quality: The Moderating Roles of Brand Reputation and Third‐Party Information287 cited
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    • 2024Exploring the holistic nature of a multi-level retail brand: a scoping review5 cited