References

• 1988Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence18,274 cited
• 1998The Effects of Price-Comparison Advertising on Buyers’ Perceptions of Acquisition Value, Transaction Value, and Behavioral Intentions1,299 cited
• 1998The Roles of Price, Performance, and Expectations in Determining Satisfaction in Service Exchanges1,110 cited
• 1998The Effects of Price-Comparison Advertising on Buyers' Perceptions of Acquisition Value, Transaction Value, and Behavioral Intentions994 cited
• 2005Effects of pricing and promotion on consumer perceptions: it depends on how you frame it340 cited
• 1995Trait Aspects of Vanity: Measurement and Relevance to Consumer Behavior340 cited
• 2006Private label brand image: its relationship with store image and national brand254 cited
• 2006Antecedents of the difference in perceived risk between store brands and national brands249 cited
• 2007Perceived quality and image: When all is not “rosy”134 cited
• 2005Understanding consumers’ perception of clothing quality: a multidimensional approach106 cited
• 2003Beyond Design: The Synergy of Apparel Product Development102 cited
• 1992Intrinsic Cues as Predictors of Perceived Quality of Apparel92 cited
• 2008Female consumers' evaluation of apparel quality: exploring the importance of aesthetics91 cited
• 2010