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Virtuelle Kundenintegration
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Virtuelle Kundenintegration (2018)Virtuelle KundenintegrationUtilizing customer knowledge in innovation: antecedents and impact of customer involvement on new product performance (2015)Utilizing customer knowledge …Theory of value co-creation: a systematic literature review (2014)Theory of value co-creation: …Is Customer Participation in Value Creation a Double-Edged Sword? Evidence from Professional Financial Services Across Cultures (2010)Is Customer Participation in …Brand Community Members as a Source of Innovation (2008)Brand Community Members as a …The Scientific Research Potential of Virtual Worlds (2007)The Scientific Research Poten…Understanding knowledge sharing in virtual communities: An integration of social capital and social cognitive theories (2006)Understanding knowledge shari…Synthetic worlds: the business and culture of online games (2006)Synthetic worlds: the busines…Value Creation by Toolkits for User Innovation and Design: The Case of the Watch Market (2004)Value Creation by Toolkits fo…Co‐creating unique value with customers (2004)Co‐creating unique value with…Understanding customer relationship management (CRM) (2003)Understanding customer relati…The virtual customer (2002)The virtual customerThe impact of a company's business strategy on its technological competence, network competence and innovation success (2002)The impact of a company's bus…Success Factors of New Product Development: A Review of the Empirical Literature (2002)Success Factors of New Produc…Designing Virtual Customer Environments for New Product Development: Toward a Theory (2002)Designing Virtual Customer En…Does Customer Interaction Enhance New Product Success? (2000)Does Customer Interaction Enh…Customer Satisfaction, Market Share, and Profitability: Findings From Sweden (1994)Customer Satisfaction, Market…Reengineering the Corporation (1993)Reengineering the corporation: A manifesto for business revolution (1993)An evaluation of divergent perspectives on customer relationship management: Towards a common understanding of an emerging phenomenon (2004)Customer relationship management: Finding value drivers (2006)The New Industrial Engineering: Information Technology and Business Process Redesign (2011)Social media technology usage and customer relationship performance: A capabilities-based examination of social CRM (2013)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)The American Customer Satisfaction Index: Nature, Purpose, and Findings (1996)Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments (2000)Quality, satisfaction and behavioral intentions (2000)Evolving to a New Dominant Logic for Marketing (2003)Consumer Culture Theory (CCT): Twenty Years of Research (2005)Service-dominant logic: continuing the evolution (2007)Brand value co-creation in a digitalized world: An integrative framework and research implications (2015)Managing Co‐creation Design: A Strategic Approach to Innovation (2015)What is co-creation? 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(1988)Self-Efficacy: The Exercise of Control (1999)Through a Glass Darkly: Information Technology Design, Identity Verification, and Knowledge Contribution in Online Communities (2007)Knowledge sharing: A review and directions for future research (2009)Conducting Educational Design Research (2018)Culture's Consequences: International Differences in Work-Related Values (1981)Measuring Hofstede's Five Dimensions of Cultural Values at the Individual Level: Development and Validation of CVSCALE (2011)Transformative service research: An agenda for the future (2012)“Service Encounter 2.0”: An investigation into the roles of technology, employees and customers (2017)Who plays, how much, and why? Debunking the stereotypical gamer profile (2008)The sociomateriality of organisational life: considering technology in management research (2009)Co-creation experiences: The next practice in value creation (2004)A Strategic Framework for Customer Relationship Management (2005)Consumer engagement in a virtual brand community: An exploratory analysis (2011)
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References

  • 1994Customer Satisfaction, Market Share, and Profitability: Findings From Sweden4,572 cited
  • 2006Understanding knowledge sharing in virtual communities: An integration of social capital and social cognitive theories3,198 cited
  • 2004Co‐creating unique value with customers2,463 cited
  • 2003Understanding customer relationship management (CRM)1,260 cited
  • 2006Synthetic worlds: the business and culture of online games1,192 cited
  • 2010Is Customer Participation in Value Creation a Double-Edged Sword? Evidence from Professional Financial Services Across Cultures1,084 cited
  • 2002Designing Virtual Customer Environments for New Product Development: Toward a Theory1,025 cited
  • 2007The Scientific Research Potential of Virtual Worlds935 cited
  • 2014Theory of value co-creation: a systematic literature review884 cited
  • 2004Value Creation by Toolkits for User Innovation and Design: The Case of the Watch Market792 cited
  • 2002Success Factors of New Product Development: A Review of the Empirical Literature738 cited
  • 2000Does Customer Interaction Enhance New Product Success?726 cited
  • 2008Brand Community Members as a Source of Innovation640 cited
  • 2002The virtual customer527 cited
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Utilizing customer knowledge in innovation: antecedents and impact of customer involvement on new product performance
498 cited
  • 2002The impact of a company's business strategy on its technological competence, network competence and innovation success478 cited
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