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The Effects of Brand Value of Oriental Medicine Cosmetic on Purchase Intention
16 references·0 citing·42 second hopsampled
The Effects of Brand Value of Oriental Medicine Cosmetic on Purchase Intention (2019)The Effects of Brand Value of Oriental Me…Brand Synthesis: The Multidimensionality of Brand Knowledge (2003)Brand Synthesis: The Multidim…The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)The Chain of Effects from Bra…Consumer perceived value: The development of a multiple item scale (2001)Consumer perceived value: The…Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments (2000)Assessing the effects of qual…Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives (1999)Cutoff criteria for fit index…Customer delight: Foundations, findings, and managerial insight (1997)Customer delight: Foundations…Why Satisfied Customers Defect (1995)Why Satisfied Customers DefectCustomer Loyalty: Toward an Integrated Conceptual Framework (1994)Customer Loyalty: Toward an I…Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Conceptualizing, Measuring, a…A National Customer Satisfaction Barometer: The Swedish Experience (1992)A National Customer Satisfact…Why we buy what we buy: A theory of consumption values (1991)Why we buy what we buy: A the…Relationship Quality in Services Selling: An Interpersonal Influence Perspective (1990)Relationship Quality in Servi…Evaluating Service Encounters: The Effects of Physical Surroundings and Employee Responses (1990)Evaluating Service Encounters…Structural equation modeling in practice: A review and recommended two-step approach. (1988)Structural equation modeling …The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun (1982)The Experiential Aspects of C…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evaluating Structural Equatio…“Cloze Procedure”: A New Tool for Measuring Readability (1953)Conflict, arousal, and curiosity. (1960)Book Review: The Theory of Buyer Behavior (1971)Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1 (2012)Competitive Strategy: Techniques for Analyzing Industries and Competitors (1980)The Different Roles of Satisfaction, Trust, and Commitment in Customer Relationships (1999)\nThe use of partial least squares path modeling in international marketing (2009)Advances in Consumer Research (2025)Significance tests and goodness of fit in the analysis of covariance structures. (1980)Comparative fit indexes in structural models. (1990)Alternative Ways of Assessing Model Fit (1992)Fit indices in covariance structure modeling: Sensitivity to underparameterized model misspecification. (1998)Sensitivity of Goodness of Fit Indexes to Lack of Measurement Invariance (2007)Two new Later Stone Age sites from the Final Pleistocene in the Falémé Valley, eastern Senegal (2024)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)The Competitive Advantage of Nations (1991)Customer perceived value, satisfaction, and loyalty: The role of switching costs (2004)Value-based Adoption of Mobile Internet: An empirical investigation (2005)Enhance green purchase intentions (2012)Understanding Attitudes and Predicting Social Behavior (1980)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)Whence Consumer Loyalty? (1999)Whence Consumer Loyalty? (1999)Estimating Nonresponse Bias in Mail Surveys (1977)The Commitment-Trust Theory of Relationship Marketing (1994)Consumer–Company Identification: A Framework for Understanding Consumers’ Relationships with Companies (2003)Some antecedents and outcomes of brand love (2006)Using PLS Path Modeling for Assessing Hierarchical Construct Models: Guidelines and Empirical Illustration1 (2009)Construct validity in psychological tests. (1955)Review of Psychometric theory (2nd ed.). (1979)PLS-SEM: Indeed a Silver Bullet (2011)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Dimensions of Brand Personality (1997)Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty? (2009)A General Approach to Confirmatory Maximum Likelihood Factor Analysis (1969)Intraclass Reliability Estimates: Testing Structural Assumptions (1974)On the Evaluation of Structural Equation Models (1988)When to use and how to report the results of PLS-SEM (2018)How destination image and evaluative factors affect behavioral intentions? (2006)Examining the structural relationships of destination image, tourist satisfaction and destination loyalty: An integrated approach (2007)Experience quality, perceived value, satisfaction and behavioral intentions for heritage tourists (2009)
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References

  • 1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error113,385 cited
  • 1999Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives110,919 cited
  • 1988Structural equation modeling in practice: A review and recommended two-step approach.42,320 cited
  • 1993Conceptualizing, Measuring, and Managing Customer-Based Brand Equity15,244 cited
  • 1982The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun8,358 cited
  • 2001The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty7,033 cited
  • 2001Consumer perceived value: The development of a multiple item scale6,959 cited
  • 1994Customer Loyalty: Toward an Integrated Conceptual Framework6,761 cited
  • 2000Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments6,528 cited
  • 1992A National Customer Satisfaction Barometer: The Swedish Experience5,704 cited
  • 1991Why we buy what we buy: A theory of consumption values5,107 cited
  • 1990Evaluating Service Encounters: The Effects of Physical Surroundings and Employee Responses4,987 cited
  • 1990Relationship Quality in Services Selling: An Interpersonal Influence Perspective4,760 cited
  • 1995Why Satisfied Customers Defect

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2,230 cited
  • 2003Brand Synthesis: The Multidimensionality of Brand Knowledge1,927 cited
  • 1997Customer delight: Foundations, findings, and managerial insight1,679 cited
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