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Symbolic Meaning in Beverage Packaging and Consumer Response
16 references·1 citing·47 second hop
Symbolic Meaning in Beverage Packaging and Consumer Response (2019)Symbolic Meaning in Beverage Packaging an…Consumer response to packaging design: The role of packaging materials and graphics in sustainability perceptions and product evaluations (2017)Consumer response to packagin…Tough package, strong taste: The influence of packaging design on taste impressions and product evaluations (2010)Tough package, strong taste: …Blue or Red? Exploring the Effect of Color on Cognitive Task Performances (2009)Blue or Red? Exploring the Ef…Holistic Package Design and Consumer Brand Impressions (2008)Holistic Package Design and C…Consumer perceptions of product packaging (2006)Consumer perceptions of produ…Your Highness: Vertical Positions as Perceptual Symbols of Power. (2005)Your Highness: Vertical Posit…The Different Roles of Product Appearance in Consumer Choice * (2004)The Different Roles of Produc…Packaging and purchase decisions (2004)Packaging and purchase decisi…Neural Correlates of Behavioral Preference for Culturally Familiar Drinks (2004)Neural Correlates of Behavior…The Communicative Power of Product Packaging: Creating Brand Identity via Lived and Mediated Experience (2003)The Communicative Power of Pr…Individual Differences in the Centrality of Visual Product Aesthetics: Concept and Measurement (2003)Individual Differences in the…Can Package Size Accelerate Usage Volume? (1996)Can Package Size Accelerate U…Seeking the Ideal Form: Product Design and Consumer Response (1995)Seeking the Ideal Form: Produ…Schema Congruity as a Basis for Product Evaluation (1989)Schema Congruity as a Basis f…The Metaphorical Structure of the Human Conceptual System (1980)The Metaphorical Structure of…Person memory: Personality traits as organizing principles in memory for behaviors. (1979)Person memory: Personality tr…How does Starbucks' merchandise design in their online shop trigger behavioral intention? (2024)How does Starbucks' merchandi…An approach to environmental psychology (1974)Feeling and thinking: Preferences need no inferences. (1980)Possessions and the Extended Self (1988)Seeing things: consumer response to the visual domain in product design (2004)Resources and Resourcefulness: Strategic Capacity in the Unionization of California Agriculture, 1959-1966 (2000)Evolutionary origins of stigmatization: The functions of social exclusion. 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References

  • 1995Seeking the Ideal Form: Product Design and Consumer Response1,922 cited
  • 1989Schema Congruity as a Basis for Product Evaluation1,418 cited
  • 2004Neural Correlates of Behavioral Preference for Culturally Familiar Drinks1,353 cited
  • 1980The Metaphorical Structure of the Human Conceptual System1,293 cited
  • 2004The Different Roles of Product Appearance in Consumer Choice *912 cited
  • 2003Individual Differences in the Centrality of Visual Product Aesthetics: Concept and Measurement788 cited
  • 2009Blue or Red? Exploring the Effect of Color on Cognitive Task Performances762 cited
  • 1979Person memory: Personality traits as organizing principles in memory for behaviors.758 cited
  • 2005Your Highness: Vertical Positions as Perceptual Symbols of Power.708 cited
  • 2008Holistic Package Design and Consumer Brand Impressions705 cited
  • 2004Packaging and purchase decisions563 cited
  • 2006Consumer perceptions of product packaging560 cited
  • 1996Can Package Size Accelerate Usage Volume?534 cited
  • 2017Consumer response to packaging design: The role of packaging materials and graphics in sustainability perceptions and product evaluations493 cited
  • 2003The Communicative Power of Product Packaging: Creating Brand Identity via Lived and Mediated Experience

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488 cited
  • 2010Tough package, strong taste: The influence of packaging design on taste impressions and product evaluations456 cited
  • Cited by

    • 2024How does Starbucks' merchandise design in their online shop trigger behavioral intention?15 cited