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The “timber box” effect for premium wines · Study

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ArticleThe “timber box” effect for premium wines

Billy Sung2020

Article2020

The “timber box” effect for premium wines

Billy Sung · Robert A Crawford · Min Teah · Michelle Stankovic · Ian Phau

19 citations·0/0 files stored·Journal of Retailing and Consumer Services

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Consumer Packaging Perceptions and Trends Consumer Behavior in Brand Consumption and Identification Wine Industry and Tourism

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References

1990A Continuum of Impression Formation, from Category-Based to Individuating Processes: Influences of Information and Motivation on Attention and Interpretation 1981Are Product Attribute Beliefs the Only Mediator of Advertising Effects on Brand Attitude?1981Are Product Attribute Beliefs the Only Mediator of Advertising Effects on Brand Attitude?2009Risk, uncertainty and the theory of planned behavior: A tourism example 2017What is a luxury brand? A new definition and review of the literature 2008Art Infusion: The Influence of Visual Art on the Perception and Evaluation of Consumer Products 2009The anatomy of the luxury fashion brand 2010Aesthetic package design: A behavioral, neural, and psychological investigation

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2024Effects of color-typeface congruence on product evaluation 2020Searching for the sound of premium beer

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Details

Year2020

Typearticle

Published2020-01-09

VenueJournal of Retailing and Consumer Services

ISSN-L0969-6989

Languageen

Citations19

Files0 public / 0

ShelfConsumer Packaging Perceptions and Trends

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doi10.1016/j.jretconser.2020.102034

openalex_workW2999207994

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