References

• 1968A Theory of Psychological Reactance4,758 cited
• 1994The Persuasion Knowledge Model: How People Cope with Persuasion Attempts3,796 cited
• 2001Brand trust in the context of consumer loyalty1,394 cited
• 2000Consumers' Use of Persuasion Knowledge: The Effects of Accessibility and Cognitive Capacity on Perceptions of an Influence Agent1,339 cited
• 2008Holistic Package Design and Consumer Brand Impressions733 cited
• 1999Consumers' Trust in a Brand and the Link to Brand Loyalty711 cited
• 1984Journal of Consumer Research657 cited
• 1999Visual attention during brand choice: The impact of time pressure and task motivation602 cited
• 2006Consumer perceptions of product packaging560 cited
• 2010Aesthetic package design: A behavioral, neural, and psychological investigation490 cited
• 2004Factors influencing consumer perceptions of brand trust online445 cited
• 2009What Is Transparency?440 cited
• 2008Does Touch Affect Taste? The Perceptual Transfer of Product Container Haptic Cues390 cited
• 2008Risk aversion and brand loyalty: the mediating role of brand trust and brand affect343 cited
• 2007Visual influence on in-store buying decisions: an eye-track experiment on the visual influence of packaging design