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The influence of community engagement on seller opportunistic behaviors in e-commerce platform
16 references·0 citing·40 second hop
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References

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  • 1987The Economic Institutions of Capitalism14,787 cited
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  • 2002Do formal contracts and relational governance function as substitutes or complements?3,663 cited
  • 2014Neither market nor hierarchy: Network Forms of Organization

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3,469 cited
  • 2011Consumer engagement in a virtual brand community: An exploratory analysis3,229 cited
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