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Transformation of Value in Innovative Business Models: The Case of Pharmaceutical Market
16 references·1 citing·44 second hop
Transformation of Value in Innovative Business Models: The Case of Pharmaceutical Market (2021)Transformation of Value in Innovative Bus…The future of marketing (2019)The future of marketingBusiness Model Innovation for Sustainability: Towards a Unified Perspective for Creation of Sustainable Business Models (2017)Business Model Innovation for…Value uncaptured perspective for sustainable business model innovation (2016)Value uncaptured perspective …Fifteen Years of Research on Business Model Innovation (2016)Fifteen Years of Research on …Evolutionary or revolutionary business model innovation through coopetition? 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References

  • 2009Business Models, Business Strategy and Innovation8,325 cited
  • 2002The role of the business model in capturing value from innovation: evidence from Xerox Corporation's technology spin-off companies4,487 cited
  • 2016Fifteen Years of Research on Business Model Innovation1,931 cited
  • 2007Business model innovation: it's not just about technology anymore1,721 cited
  • 2017Business Model Innovation for Sustainability: Towards a Unified Perspective for Creation of Sustainable Business Models1,367 cited
  • 2013BUSINESS MODEL INNOVATION: TOWARDS AN INTEGRATED FUTURE RESEARCH AGENDA732 cited
  • 2005Opportunities and challenges in multichannel marketing: An introduction to the special issue429 cited
  • 2016Value uncaptured perspective for sustainable business model innovation424 cited
  • 2013Are Multichannel Customers Really more Valuable? The Moderating Role of Product Category Characteristics388 cited
  • 2019The future of marketing379 cited
  • 2010Business model design: conceptualizing networked value co‐creation348 cited
  • 2006Choosing an optimal channel mix in multichannel environments136 cited
  • 2013Networked business model development for emerging technology-based services134 cited
  • 2015Evolutionary or revolutionary business model innovation through coopetition? The role of dominance in network markets

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123 cited
  • 2006Organizational Transformation through Business Models: A Framework for Business Model Design111 cited
  • 2013Business models: Impact on business markets and opportunities for marketing research81 cited
  • Cited by

    • 2024Determinants of e-pharmacy adoption and the mediating role of social influence among young users12 cited