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How digitalized interactive platforms create new value for customers by integrating B2B and B2C models? An empirical study in China
16 references·12 citing·41 second hop
How digitalized interactive platforms create new value for customers by integrating B2B and B2C models? An empirical study in China (2022)How digitalized interactive platforms cre…The Role of Artificial Intelligence and Data Network Effects for Creating User Value (2020)The Role of Artificial Intell…What is co-creation? An interactional creation framework and its implications for value creation (2017)What is co-creation? 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(1999)Whence Consumer Loyalty?On the Evaluation of Structural Equation Models (1988)On the Evaluation of Structur…The role of digital B2B platforms with industry 4.0 technological ecosystems(integration of cloud computing, artificial intelligence and internet of things) as a growth lever (2025)The role of digital B2B platf…How legacy firms achieve digital transformation through brand flagship platform: the role of digital platform capability (2025)How legacy firms achieve digi…Dynamic capabilities and multi-sided platforms: Fostering organizational agility, flexibility, and resilience in B2B service ecosystems (2025)Dynamic capabilities and mult…FinTech in sustainable banking: An integrated systematic literature review and future research agenda with a TCCM framework (2024)FinTech in sustainable bankin…Does digital economy improve city-level eco-efficiency in China? (2024)Does digital economy improve …Understanding the consumer's luxury webrooming intention: Moderating role of perceived risk and review (2023)Understanding the consumer's …B2B service sales on a digital multi-sided platform: Transformation from value chains to value networks (2023)B2B service sales on a digita…A Bibliometric Analysis of Financial Technology: Unveiling the Research Landscape (2023)A Bibliometric Analysis of Fi…What constitutes great IDEA? An examination of corporate diversity communication on facebook and external and internal stakeholder reactions (2022)What constitutes great IDEA? …Using the perspective of business information technology technicians to explore how information technology affects business competitive advantage (2022)Using the perspective of busi…How COVID-19 pandemic has shaped buyer-supplier relationships in engineering companies with ethical perception considerations: A multi-methodological study (2022)How COVID-19 pandemic has sha…Driving Elements of Enterprise Digital Transformation Based on the Perspective of Dynamic Evolution (2022)Driving Elements of Enterpris…Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)The Commitment-Trust Theory of Relationship Marketing (1994)Service Quality Delivery through Web Sites: A Critical Review of Extant Knowledge (2002)An Inquiry into the Nature and Causes of the Wealth of Nations (1776)The Strength of Weak Ties (1973)Evolving to a New Dominant Logic for Marketing (2003)Value co-creation in service logic: A critical analysis (2011)Service-dominant logic 2025 (2016)Effects of COVID-19 on business and research (2020)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Social media marketing efforts of luxury brands: Influence on brand equity and consumer behavior (2016)The role of live streaming in building consumer trust and engagement with social commerce sellers (2018)Instagram and YouTube bloggers promote it, why should I buy? How credibility and parasocial interaction influence purchase intentions (2019)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Consumer engagement in online brand communities: a social media perspective (2015)Social media in marketing: A review and analysis of the existing literature (2017)The Competitive Advantage of Nations (1991)Customer perceived value, satisfaction, and loyalty: The role of switching costs (2004)The four levels of loyalty and the pivotal role of trust: a study of online service dynamics (2004)Value-based Adoption of Mobile Internet: An empirical investigation (2005)Structural equation modeling in practice: A review and recommended two-step approach. (1988)Customer Engagement Behavior: Theoretical Foundations and Research Directions (2010)The reliability of a two-item scale: Pearson, Cronbach, or Spearman-Brown? (2012)Toward a theory of customer engagement marketing (2016)Flow: the psychology of optimal experience (1990)Understanding Customer Experience Throughout the Customer Journey (2016)Possessions and the Extended Self (1988)Customer Loyalty: Toward an Integrated Conceptual Framework (1994)Consumers and Their Brands: Developing Relationship Theory in Consumer Research (1998)Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? (2004)The Customer Relationship Management Process: Its Measurement and Impact on Performance (2004)Factors Influencing the Effectiveness of Relationship Marketing: A Meta-Analysis (2006)Significance tests and goodness of fit in the analysis of covariance structures. (1980)PSYCHOLOGICAL, EMPOWERMENT IN THE WORKPLACE: DIMENSIONS, MEASUREMENT AND VALIDATION. (1995)An assessment of the use of partial least squares structural equation modeling in marketing research (2011)PLS-SEM: Indeed a Silver Bullet (2011)The Digital Platform: A Research Agenda (2017)Impact of COVID-19 pandemic on information management research and practice: Transforming education, work and life (2020)What Do Platforms Do? Understanding the Gig Economy (2020)
this work references cited by second hop

References

  • 1988On the Evaluation of Structural Equation Models26,139 cited
  • 2001Consumer perceived value: The development of a multiple item scale6,635 cited
  • 1999Whence Consumer Loyalty?4,891 cited
  • 2011Customer Engagement3,657 cited
  • 2014Consumer Brand Engagement in Social Media: Conceptualization, Scale Development and Validation3,261 cited
  • 2011Consumer engagement in a virtual brand community: An exploratory analysis3,229 cited
  • 2016Platform Revolution: How Networked Markets Are Transforming the Economy--and How to Make Them Work for You1,814 cited
  • 2003Understanding the Effect of Customer Relationship Management Efforts on Customer Retention and Customer Share Development1,490 cited
  • 2010It's all B2B…and beyond: Toward a systems perspective of the market1,454 cited
  • 2010Demystifying customer brand engagement: Exploring the loyalty nexus1,414 cited
  • 2010Undervalued or Overvalued Customers: Capturing Total Customer Engagement Value1,381 cited
  • 2010Consumer Cocreation in New Product Development1,367 cited
  • 2017What is co-creation? An interactional creation framework and its implications for value creation735 cited
  • 2003Effects of Loyalty Programs on Value Perception, Program Loyalty, and Brand Loyalty732 cited

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2014
What drives purchase intention for paid mobile apps? – An expectation confirmation model with perceived value
631 cited
  • 2020The Role of Artificial Intelligence and Data Network Effects for Creating User Value539 cited
  • Cited by

    • 2024Does digital economy improve city-level eco-efficiency in China?55 cited
    • 2023B2B service sales on a digital multi-sided platform: Transformation from value chains to value networks39 cited
    • 2025Dynamic capabilities and multi-sided platforms: Fostering organizational agility, flexibility, and resilience in B2B service ecosystems37 cited
    • 2022Using the perspective of business information technology technicians to explore how information technology affects business competitive advantage24 cited
    • 2022How COVID-19 pandemic has shaped buyer-supplier relationships in engineering companies with ethical perception considerations: A multi-methodological study23 cited
    • 2024FinTech in sustainable banking: An integrated systematic literature review and future research agenda with a TCCM framework21 cited
    • 2022What constitutes great IDEA? An examination of corporate diversity communication on facebook and external and internal stakeholder reactions19 cited
    • 2023A Bibliometric Analysis of Financial Technology: Unveiling the Research Landscape18 cited
    • 2023Understanding the consumer's luxury webrooming intention: Moderating role of perceived risk and review17 cited
    • 2025How legacy firms achieve digital transformation through brand flagship platform: the role of digital platform capability8 cited
    • 2025The role of digital B2B platforms with industry 4.0 technological ecosystems(integration of cloud computing, artificial intelligence and internet of things) as a growth lever8 cited
    • 2022Driving Elements of Enterprise Digital Transformation Based on the Perspective of Dynamic Evolution7 cited