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European Journal of Marketing
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European Journal of Marketing (1991)European Journal of Marketing“PLS-SEM: indeed a silver bullet” – retrospective observations and recent advances (2022)“PLS-SEM: indeed a silver bul…Perceived social impacts of tourism and quality-of-life: a new conceptual model (2020)Perceived social impacts of t…Can Social Media Marketing Improve Customer Relationship Capabilities and Firm Performance? 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  • 2009The Role of Hubs in the Adoption Process695 cited
  • 2022“PLS-SEM: indeed a silver bullet” – retrospective observations and recent advances625 cited
  • 2006How Smaller Born-Global Firms Use Networks and Alliances to Overcome Constraints to Rapid Internationalization556 cited
  • 2020Perceived social impacts of tourism and quality-of-life: a new conceptual model458 cited
  • 1994Understanding the Value of a Relationship452 cited
  • 2017Can Social Media Marketing Improve Customer Relationship Capabilities and Firm Performance? Dynamic Capability Perspective448 cited
  • 2002Relationship Marketing in the New Economy359 cited
  • 2011Entrepreneurial marketing in small businesses: A conceptual exploration349 cited
  • 2014Value propositions307 cited
  • 2012Anti-Consumption as the Study of Reasons against301 cited
  • 2004Service Quality Perceptions and Customer Satisfaction: Evaluating the Role of Culture286 cited
  • 2002A General Theory of Tourism Consumption Systems: A Conceptual Framework and an Empirical Exploration277 cited
  • 2009Prospects for Personalization on the Internet265 cited
  • 2007Grounded Theory Method in Management Research260 cited

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  • 1987TECHNICAL CONSULTANCY IN INTERNATIONALISATION255 cited
  • 2008The Role of Corporate Social Responsibility in the Football Business: Towards the Development of a Conceptual Model249 cited