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Impact of customer experience in wine culture programs on behavioral intentions
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Impact of customer experience in wine culture programs on behavioral intentions (2025)Impact of customer experience in wine cul…Moving the Customer Experience Field Forward: Introducing the Touchpoints, Context, Qualities (TCQ) Nomenclature (2020)Moving the Customer Experienc…Customer experience: fundamental premises and implications for research (2020)Customer experience: fundamen…Understanding Customer Experience Throughout the Customer Journey (2016)Understanding Customer Experi…Service Research Priorities in a Rapidly Changing Context (2015)Service Research Priorities i…Customer experience management: toward implementing an evolving marketing concept (2015)Customer experience managemen…The service revolution and its marketing implications: service logic vs service-dominant logic (2014)The service revolution and it…Influences of Cocreation on Brand Experience (2014)Influences of Cocreation on B…EXQ: a multiple‐item scale for assessing service experience (2012)EXQ: a multiple‐item scale fo…Characterising the concept of service experience (2011)Characterising the concept of…Experience marketing: a review and reassessment (2009)Experience marketing: a revie…Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty? (2009)Brand Experience: What Is It?…Understanding customer experience. (2007)Understanding customer experi…Quality, satisfaction and behavioral intentions (2000)Quality, satisfaction and beh…Experiential Marketing (1999)Experiential MarketingCutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives (1999)Cutoff criteria for fit index…Welcome to the experience economy. (1998)Welcome to the experience eco…Naturalistic inquiry (1985)Basics of qualitative research : techniques and procedures for developing grounded theory (1998)Customer engagement in service (2017)The Discovery of Grounded Theory (2017)Digital Content Marketing's Role in Fostering Consumer Engagement, Trust, and Value: Framework, Fundamental Propositions, and Implications (2018)Significance tests and goodness of fit in the analysis of covariance structures. (1980)Comparative fit indexes in structural models. (1990)Alternative Ways of Assessing Model Fit (1992)Fit indices in covariance structure modeling: Sensitivity to underparameterized model misspecification. (1998)Evaluating the Fit of Structural Equation Models: Tests of Significance and Descriptive Goodness-of-Fit Measures (2003)Sensitivity of Goodness of Fit Indexes to Lack of Measurement Invariance (2007)Firm Resources and Sustained Competitive Advantage (1991)Evolving to a New Dominant Logic for Marketing (2003)Firm resources and sustained competitive advantage (2004)“Service Encounter 2.0”: An investigation into the roles of technology, employees and customers (2017)Setting the future of digital and social media marketing research: Perspectives and research propositions (2020)Understanding Attitudes and Predicting Social Behavior (1980)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)Value dimensions, perceived value, satisfaction and loyalty: an investigation of university students’ travel behaviour (2005)How destination image and evaluative factors affect behavioral intentions? (2006)Experience quality, perceived value, satisfaction and behavioral intentions for heritage tourists (2009)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)The Commitment-Trust Theory of Relationship Marketing (1994)Designing conceptual articles: four approaches (2020)The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun (1982)Service-dominant logic: continuing the evolution (2007)Memorable tourism experience: A review and research agenda (2022)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions (1980)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Customer Engagement Behavior: Theoretical Foundations and Research Directions (2010)Customer Engagement (2011)Communication and Control Processes in the Delivery of Service Quality (1988)Exploring the essence of memorable tourism experiences (2011)Value co-creation: concept and measurement (2014)The Relative Importance of Perceived Ease of Use in IS Adoption: A Study of E-Commerce Adoption (2000)Online Customer Experience in e-Retailing: An empirical model of Antecedents and Outcomes (2012)Customer Experience Creation: Determinants, Dynamics and Management Strategies (2009)
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References

  • 1999Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives108,592 cited
  • 2016Understanding Customer Experience Throughout the Customer Journey5,744 cited
  • 2009Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty?4,414 cited
  • 1998Welcome to the experience economy.3,099 cited
  • 1999Experiential Marketing2,989 cited
  • 2000Quality, satisfaction and behavioral intentions2,686 cited
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  • 2007Understanding customer experience.1,295 cited
  • 2015Customer experience management: toward implementing an evolving marketing concept1,039 cited
  • 2020Customer experience: fundamental premises and implications for research941 cited
  • 2014The service revolution and its marketing implications: service logic vs service-dominant logic517 cited
  • 2020Moving the Customer Experience Field Forward: Introducing the Touchpoints, Context, Qualities (TCQ) Nomenclature461 cited
  • 2009Experience marketing: a review and reassessment402 cited
  • 2012EXQ: a multiple‐item scale for assessing service experience383 cited
  • 2011Characterising the concept of service experience

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295 cited
  • 2014Influences of Cocreation on Brand Experience258 cited
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