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Consumer preferences and marketing strategies for “green shares”
16 references·16 citing·40 second hopsampled
Consumer preferences and marketing strategies for “green shares” (2004)Consumer preferences and marketing strate…Socially Responsible Investing in the United States (2003)Socially Responsible Investin…The myth of the ethical consumer – do ethics matter in purchase behaviour? (2001)The myth of the ethical consu…Targeting consumers who are willing to pay more for environmentally friendly products (2001)Targeting consumers who are w…Reevaluating green marketing: a strategic approach (2001)Reevaluating green marketing:…Green marketing and Ajzen’s theory of planned behaviour: a cross‐market examination (1999)Green marketing and Ajzen’s t…Environmental segmentation alternatives: a look at green consumer behavior in the new millennium (1999)Environmental segmentation al…The link between green purchasing decisions and measures of environmental consciousness (1996)The link between green purcha…Green consumers in the 1990s: Profile and implications for advertising (1996)Green consumers in the 1990s:…Toward a New Conception of the Environment-Competitiveness Relationship (1995)Toward a New Conception of th…Green issues: Dimensions of environmental concern (1994)Green issues: Dimensions of e…An Examination of Ecologically Concerned Consumers and Their Intention to Purchase Ecologically Packaged Products (1991)An Examination of Ecologicall…Personality variables and environmental attitudes as predictors of ecologically responsible consumption patterns (1988)Personality variables and env…Understanding Attitudes and Predicting Social Behavior (1980)Understanding Attitudes and P…Ecologically Concerned Consumers: Who Are They? (1974)Ecologically Concerned Consum…The Socially Conscious Consumer (1972)The Socially Conscious Consum…Principles of Marketing (1972)Principles of MarketingDeterminants of green consumption: a systematic literature review using the TCCM approach (2024)Determinants of green consump…The structure of sustainability marketing research: a bibliometric review and directions for future research (2022)The structure of sustainabili…I Am Ready to Invest in Socially Responsible Investments (SRI) Options Only If the Returns Are Not Compromised: Individual Investors’ Intentions toward SRI (2022)I Am Ready to Invest in Socia…Financial Knowledge, Confidence, and Sustainable Financial Behavior (2021)Financial Knowledge, Confiden…It is not an investment if it is destroying the planet (2019)It is not an investment if it…Big-five Personality Traits and Pro-environmental Investment Specifics from an Emerging Economy (2019)Big-five Personality Traits a…Corporate scandals and the reliability of ESG assessments: evidence from an international sample (2017)Corporate scandals and the re…Tackling Complexity in Business and Society Research: The Methodological and Thematic Potential of Factorial Surveys (2016)Tackling Complexity in Busine…Profiling the Environmental Sustainability-Conscious (ESC) Consumer: Proposing the S-P-P Model (2012)Profiling the Environmental S…The Role of Product and Brand Perceptions In Stock Investing: Effects On Investment Considerations, Optimism and Confidence (2010)The Role of Product and Brand…The demographic profile of socially responsible investors (2010)The demographic profile of so…Consumers' stock preferences beyond expected financial returns (2010)Consumers' stock preferences …Performance evaluation for sustainable business: a profitability and marketability framework (2009)Performance evaluation for su…Understanding demand for retail socially responsible investments: a survey of individual investors and financial consultants (2008)Understanding demand for reta…Interactions of Individuals' Company-Related Attitudes and Their Buying of Companies' Stocks and Products (2008)Interactions of Individuals' …Ignorant advice – customer advisory service for ethical investment funds (2006)Ignorant advice – customer ad…Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Green Consumption: Behavior and Norms (2010)Seeing the world through GREEN‐tinted glasses: Green consumption values and responses to environmentally friendly products (2013)“Green Marketing”: An analysis of definitions, strategy steps, and tools through a systematic review of the literature (2017)Determining the Characteristics of the Socially Conscious Consumer (1975)A Paradigm for Developing Better Measures of Marketing Constructs (1979)Scale Development : Theory and Applications (1991)Green marketing: legend, myth, farce or prophesy? (2005)Exploring consumer attitude and behaviour towards green practices in the lodging industry in India (2007)Opportunities for green marketing: young consumers (2008)From Intentions to Actions: A Theory of Planned Behavior (1985)The theory of planned behavior (1991)Consumer purchase intention for organic personal care products (2011)The influence factors on choice behavior regarding green products based on the theory of consumption values (2011)Green purchasing behaviour: A conceptual framework and empirical investigation of Indian consumers (2017)The Baby is Sick/The Baby is Well: A Test of Environmental Communication Appeals (1995)Promoting sustainable consumption: Determinants of green purchases by Swiss consumers (2003)Sustainable food consumption among young adults in Belgium: Theory of planned behaviour and the role of confidence and values (2007)The nature of human values (1973)The Effects of Product Class Knowledge on Information Search Behavior (1985)Dimensions of Consumer Expertise (1987)Application of the Theory of Planned Behavior to green hotel choice: Testing the effect of environmental friendly activities (2009)Predicting green product consumption using theory of planned behavior and reasoned action (2015)How to SHIFT Consumer Behaviors to be More Sustainable: A Literature Review and Guiding Framework (2019)Marketing Theory: Evolution and Evaluation (1990)The Price Knowledge and Search of Supermarket Shoppers (1990)Do consumers really care about corporate responsibility? Highlighting the attitude—behaviour gap (2000)Consumer Responses to Corporate Social Responsibility (CSR) in China (2011)Co-creation: A Key Link Between Corporate Social Responsibility, Customer Trust, and Customer Loyalty (2018)Competitive Advantage: Creating and Sustaining Superior Performance (1985)The Competitive Advantage of Nations (1991)Redefining innovation — eco-innovation research and the contribution from ecological economics (2000)Green supply‐chain management: A state‐of‐the‐art literature review (2007)The roads ahead: Narratives for shared socioeconomic pathways describing world futures in the 21st century (2015)User Acceptance of Computer Technology: A Comparison of Two Theoretical Models (1989)Green consumption or sustainable lifestyles? Identifying the sustainable consumer (2005)Green marketing strategies: an examination of stakeholders and the opportunities they present (2010)Classifying Services to Gain Strategic Marketing Insights (1983)Understanding Service Convenience (2002)Effects of innovation types on firm performance (2011)
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References

  • 1980Understanding Attitudes and Predicting Social Behavior25,805 cited
  • 1995Toward a New Conception of the Environment-Competitiveness Relationship13,329 cited
  • 1972Principles of Marketing5,587 cited
  • 2001Targeting consumers who are willing to pay more for environmentally friendly products2,974 cited
  • 2001The myth of the ethical consumer – do ethics matter in purchase behaviour?1,653 cited
  • 1999Environmental segmentation alternatives: a look at green consumer behavior in the new millennium1,610 cited
  • 1996Green consumers in the 1990s: Profile and implications for advertising1,580 cited
  • 1999Green marketing and Ajzen’s theory of planned behaviour: a cross‐market examination1,071 cited
  • 1996The link between green purchasing decisions and measures of environmental consciousness1,038 cited
  • 1974Ecologically Concerned Consumers: Who Are They?795 cited
  • 1972The Socially Conscious Consumer692 cited
  • 2003Socially Responsible Investing in the United States647 cited
  • 1988Personality variables and environmental attitudes as predictors of ecologically responsible consumption patterns610 cited
  • 1991An Examination of Ecologically Concerned Consumers and Their Intention to Purchase Ecologically Packaged Products534 cited

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1994
Green issues: Dimensions of environmental concern
482 cited
  • 2001Reevaluating green marketing: a strategic approach459 cited
  • Cited by

    • 2009Performance evaluation for sustainable business: a profitability and marketability framework120 cited
    • 2017Corporate scandals and the reliability of ESG assessments: evidence from an international sample110 cited
    • 2010The demographic profile of socially responsible investors98 cited
    • 2021Financial Knowledge, Confidence, and Sustainable Financial Behavior63 cited
    • 2022I Am Ready to Invest in Socially Responsible Investments (SRI) Options Only If the Returns Are Not Compromised: Individual Investors’ Intentions toward SRI60 cited
    • 2008Understanding demand for retail socially responsible investments: a survey of individual investors and financial consultants54 cited
    • 2010The Role of Product and Brand Perceptions In Stock Investing: Effects On Investment Considerations, Optimism and Confidence51 cited
    • 2008Interactions of Individuals' Company-Related Attitudes and Their Buying of Companies' Stocks and Products49 cited
    • 2010Consumers' stock preferences beyond expected financial returns45 cited
    • 2016Tackling Complexity in Business and Society Research: The Methodological and Thematic Potential of Factorial Surveys44 cited
    • 2019Big-five Personality Traits and Pro-environmental Investment Specifics from an Emerging Economy39 cited
    • 2022The structure of sustainability marketing research: a bibliometric review and directions for future research38 cited
    • 2006Ignorant advice – customer advisory service for ethical investment funds38 cited
    • 2024Determinants of green consumption: a systematic literature review using the TCCM approach34 cited
    • 2019It is not an investment if it is destroying the planet32 cited
    • 2012Profiling the Environmental Sustainability-Conscious (ESC) Consumer: Proposing the S-P-P Model20 cited