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Scripted Thought: Processing Korean Hancha and Hangul in a Multimedia Context
16 references·3 citing·44 second hop
Scripted Thought: Processing Korean Hancha and Hangul in a Multimedia Context (2001)Scripted Thought: Processing Korean Hanch…The Influence of Display Characteristics on Visual Exploratory Search Behavior (1998)The Influence of Display Char…Guidelines for Selecting or Modifying Logos (1998)Guidelines for Selecting or M…Language and Consumer Memory: The Impact of Linguistic Differences between Chinese and English (1994)Language and Consumer Memory:…The Whorfian hypothesis: A cognitive psychology perspective. (1991)The Whorfian hypothesis: A co…Phonological processes in reading Chinese characters. (1991)Phonological processes in rea…Memory in a jingle jungle: Music as a mnemonic device in communicating advertising slogans. (1991)Memory in a jingle jungle: Mu…Automatic (prelexical) phonetic activation in silent word reading: Evidence from backward masking (1988)Automatic (prelexical) phonet…Picture-Word Consistency and the Elaborative Processing of Advertisements (1987)Picture-Word Consistency and …A ROWS is a ROSE: Spelling, sound, and reading (1987)A ROWS is a ROSE: Spelling, s…Image and Mind (1982)Image and MindPhonological recoding and reading. (1981)Phonological recoding and rea…Orthographic variations and visual information processing. (1981)Orthographic variations and v…Effects of interactive imagery on learning: Application to advertising. (1977)Effects of interactive imager…On resistance to persuasive communications. (1964)On resistance to persuasive c…Language, Thought, and Reality: Selected Writings of Benjamin Lee Whorf (1957)Language, Thought, and Realit…Language, Thought, and Reality. (1956)Language, Thought, and Realit…The effects of typefaces on ad effectiveness considering psychological perception and perceived communicator’s power (2020)The effects of typefaces on a…How Culture of Targeting Impacts the Evaluation of Products with Multilingual Packaging (2013)How Culture of Targeting Impa…Perceived importance of native language use in service encounters (2012)Perceived importance of nativ…Statistical principles in experimental design. (1962)Statistical Principles in Experimental Design (1964)An interactive activation model of context effects in letter perception: I. An account of basic findings. (1981)The Nonword Reading Deficit in Developmental Dyslexia: A Review (1992)Phonological Recoding and Orthographic Learning: A Direct Test of the Self-Teaching Hypothesis (1999)Nested incremental modeling in the development of computational theories: The CDP+ model of reading aloud. 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(1968)Advances in Consumer Research (1992)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Managing Images in Different Cultures: A Cross-National Study of Color Meanings and Preferences (2000)Destination Branding: Insights and Practices from Destination Management Organizations (2005)Exciting red and competent blue: the importance of color in marketing (2011)Asymptotic Confidence Intervals for Indirect Effects in Structural Equation Models (1982)Buying, Searching, or Browsing: Differentiating Between Online Shoppers Using In-Store Navigational Clickstream (2003)Internet advertising: Is anybody watching? 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References

  • 1956Language, Thought, and Reality.2,856 cited
  • 1957Language, Thought, and Reality: Selected Writings of Benjamin Lee Whorf2,743 cited
  • 1982Image and Mind1,818 cited
  • 1987A ROWS is a ROSE: Spelling, sound, and reading867 cited
  • 1998Guidelines for Selecting or Modifying Logos655 cited
  • 1998The Influence of Display Characteristics on Visual Exploratory Search Behavior499 cited
  • 1964On resistance to persuasive communications.456 cited
  • 1991The Whorfian hypothesis: A cognitive psychology perspective.373 cited
  • 1988Automatic (prelexical) phonetic activation in silent word reading: Evidence from backward masking340 cited
  • 1981Phonological recoding and reading.284 cited
  • 1977Effects of interactive imagery on learning: Application to advertising.268 cited
  • 1987Picture-Word Consistency and the Elaborative Processing of Advertisements243 cited
  • 1994Language and Consumer Memory: The Impact of Linguistic Differences between Chinese and English225 cited
  • 1991Phonological processes in reading Chinese characters.215 cited
  • 1991Memory in a jingle jungle: Music as a mnemonic device in communicating advertising slogans.189 cited

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  • 1981Orthographic variations and visual information processing.186 cited
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    • 2012Perceived importance of native language use in service encounters39 cited
    • 2013How Culture of Targeting Impacts the Evaluation of Products with Multilingual Packaging19 cited
    • 2020The effects of typefaces on ad effectiveness considering psychological perception and perceived communicator’s power15 cited