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Managing perceived risk for credit card purchase through supplementary services
16 references·3 citing·39 second hop
Managing perceived risk for credit card purchase through supplementary services (2008)Managing perceived risk for credit card p…Marketing Financial Services (2010)Marketing Financial ServicesServices, Marketing and Management (2003)Services, Marketing and Manag…How intangibility affects perceived risk: the moderating role of knowledge and involvement (2003)How intangibility affects per…Consumer perceived risk: conceptualisations and models (1999)Consumer perceived risk: conc…A Model of Perceived Risk and Intended Risk-Handling Activity (1994)A Model of Perceived Risk and…A Test of Services Marketing Theory: Consumer Information Acquisition Activities (1991)A Test of Services Marketing …The Impact of Services versus Goods on Consumers' Assessment of Perceived Risk and Variability (1990)The Impact of Services versus…Perceived risk: The concept and its measurement (1986)Perceived risk: The concept a…Service Management: Strategy and Leadership in Service Businesses. (1985)Service Management: Strategy …Problems and Strategies in Services Marketing (1985)Problems and Strategies in Se…The Marketing Imagination (1983)The Marketing ImaginationThe Effect of Self-Confidence and Anxiety on Information Seeking in Consumer Risk Reduction (1979)The Effect of Self-Confidence…A Service‐Orientated Approach to Marketing of Services (1978)A Service‐Orientated Approach…An Exploration of the Effects of Perceived Social and Performance Risk on Consumer Information Acquisition (1974)An Exploration of the Effects…Consumer Rankings of Risk Reduction Methods (1971)Consumer Rankings of Risk Red…Perceived Risk in Mail-Order and Retail Store Buying (1970)Perceived Risk in Mail-Order …Impact of consumer innovativeness on risk and new product adoption: a moderating role of Indonesia’s demographic factors (2020)Impact of consumer innovative…Effects of Subjective Norms, Perceived Behavioral Control, Perceived Risk, and Perceived Usefulness towards Intention to Use Credit Cards in Surabaya, Indonesia (2020)Effects of Subjective Norms, …Moderating role of perceived risk in credit card usage and experience link (2014)Moderating role of perceived …Corporate Financial Structure and Managerial Incentives (1982)DEFINING QUALITY: ALTERNATIVES AND IMPLICATIONS (1994)Customer loyalty in the hotel industry: the role of customer satisfaction and image (2000)Beyond Engagement and Participation: User and Community Coproduction of Public Services (2007)Marketing Research (1970)Advertising as Information (1974)An Information Processing Theory of Consumer Choice (1979)Customers' motivations for maintaining relationships with service providers (1997)Some New Thoughts on Conceptualizing Perceived Service Quality: A Hierarchical Approach (2001)Prospect Theory: An Analysis of Decision under Risk (1979)Prospect theory: An analysis of decision under risk (1988)The Commitment-Trust Theory of Relationship Marketing (1994)Brand trust in the context of consumer loyalty (2001)Understanding consumer acceptance of mobile payment services: An empirical analysis (2009)Atmospherics as a Marketing Tool (1974)Breaking Free from Product Marketing (1977)The Nature and Determinants of Customer Expectations of Service (1993)Factors Influencing the Effectiveness of Relationship Marketing: A Meta-Analysis (2006)A Paradigm for Developing Better Measures of Marketing Constructs (1979)Word-of-Mouth Processes within a Services Purchase Decision Context (2000)Use and Impact of Online Travel Reviews (2008)The Effect of Electronic Word of Mouth on Sales: A Meta-Analytic Review of Platform, Product, and Metric Factors (2015)Tourist Destination Risk Perception: The Case of Israel (2006)Perceived Risk and the Non-Institutionalized Tourist Role: The Case of Israeli Student Ex-Backpackers (2007)Heterogeneity in risk and safety perceptions of international tourists (2012)Advances in Consumer Research (2025)Judgment under Uncertainty: Heuristics and Biases (1975)Judgment Under Uncertainty: Heuristics and Biases. (1984)Consumer Acceptance of Electronic Commerce: Integrating Trust and Risk with the Technology Acceptance Model (2003)Internet Users' Information Privacy Concerns (IUIPC): The Construct, the Scale, and a Causal Model (2004)Developing Buyer-Seller Relationships (1987)The value concept and relationship marketing (1996)Intellectual capital: an exploratory study that develops measures and models (1998)A Service Quality Model and its Marketing Implications (1984)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)Relationship Marketing of Services--Growing Interest, Emerging Perspectives (1995)Consumer patronage and risk perceptions in Internet shopping (2003)Predicting e-services adoption: a perceived risk facets perspective (2003)Factors influencing the adoption of internet banking: An integration of TAM and TPB with perceived risk and perceived benefit (2008)
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References

  • 1985Problems and Strategies in Services Marketing2,819 cited
  • 1994A Model of Perceived Risk and Intended Risk-Handling Activity2,037 cited
  • 1999Consumer perceived risk: conceptualisations and models1,582 cited
  • 1991A Test of Services Marketing Theory: Consumer Information Acquisition Activities1,550 cited
  • 1971Consumer Rankings of Risk Reduction Methods1,407 cited
  • 1983The Marketing Imagination961 cited
  • 1990The Impact of Services versus Goods on Consumers' Assessment of Perceived Risk and Variability811 cited
  • 1985Service Management: Strategy and Leadership in Service Businesses.736 cited
  • 1978A Service‐Orientated Approach to Marketing of Services551 cited
  • 1986Perceived risk: The concept and its measurement551 cited
  • 1970Perceived Risk in Mail-Order and Retail Store Buying279 cited
  • 1979The Effect of Self-Confidence and Anxiety on Information Seeking in Consumer Risk Reduction254 cited
  • 2003How intangibility affects perceived risk: the moderating role of knowledge and involvement216 cited
  • 1974An Exploration of the Effects of Perceived Social and Performance Risk on Consumer Information Acquisition187 cited
  • 2003Services, Marketing and Management

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173 cited
  • 2010Marketing Financial Services157 cited
  • Cited by

    • 2014Moderating role of perceived risk in credit card usage and experience link18 cited
    • 2020Effects of Subjective Norms, Perceived Behavioral Control, Perceived Risk, and Perceived Usefulness towards Intention to Use Credit Cards in Surabaya, Indonesia9 cited
    • 2020Impact of consumer innovativeness on risk and new product adoption: a moderating role of Indonesia’s demographic factors9 cited