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Share of wallet in retailing: the effects of customer satisfaction, loyalty cards and shopper characteristics

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2006A Longitudinal Analysis of Customer Satisfaction and Share of Wallet: Investigating the Moderating Effect of Customer Characteristics524 cited

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2006Measuring customer loyalty with multi‐item scales281 cited

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2006Do reward programs build loyalty for services?The moderating effect of satisfaction on type and timing of rewards257 cited

2008The influence of loyalty programme membership on customer purchase behaviour255 cited

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2020Three decades of research on loyalty programs: A literature review and future research agenda249 cited