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Dislikes, Distastes and the Undesired Self: Conceptualising and Exploring the Role of the Undesired End State in Consumer Experience

16 references·16 citing·52 second hopsampled

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References

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1997Speaking of Fashion: Consumers' Uses of Fashion Discourses and the Appropriation of Countervailing Cultural Meanings845 cited
1993Mundane Consumption and the Self: A Social‐Identity Perspective727 cited
1998Choosing to Avoid: Coping with Negatively Emotion‐Laden Consumer Decisions661 cited
1982Developmental Recognition of Consumption Symbolism596 cited
1987

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The undesired self: A neglected variable in personality research.

515 cited

1996Using promotional messages to manage the effects of brand and self‐image on brand evaluations347 cited

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2006Brand dislike: representing the negative side of consumer preferences56 cited
2015In-store arousal and consumers’ inferences of manipulative intent in the store environment52 cited
2008Undesired self‐image congruence in a low‐involvement product context52 cited
2020Pleasant hostility: Disidentified consumers' emotional and behavioral reactions to a brand crisis51 cited
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