this work references cited by second hop· second hop is a sample of the most-cited connectionsReferences
- 1985Competitive Advantage: Creating and Sustaining Superior Performance14,723 cited
- 1985Competitive advantage, creating and sustaining superior performance10,284 cited
- 1990The Effect of a Market Orientation on Business Profitability7,973 cited
- 1990Market Orientation: The Construct, Research Propositions, and Managerial Implications7,320 cited
- 1990The Effect of a Market Orientation on Business Profitability4,254 cited
- 1994Does Competitive Environment Moderate the Market Orientation-Performance Relationship?2,621 cited
- 2010De gustibus non est disputandum2,282 cited
- 2016Entrepreneurship, Social Mobility, and Income Redistribution in South India1,530 cited
- 1992Competing on capabilities: the new rules of corporate strategy.1,190 cited
- 1989Managing What Consumers Learn from Experience1,115 cited
- 19962. De Gustibus Non Est Disputandum1,110 cited
- 1989Consumer Preference Formation and Pioneering Advantage943 cited
- 1986Consumer Learning: Advertising and the Ambiguity of Product Experience908 cited
- 1986The Marketing Concept: What It Is and What It Is Not589 cited
- 1986Market Share Rewards to Pioneering Brands: An Empirical Analysis and Strategic Implications
Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work