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Consumption values and relationships: segmenting the market for frequency programs
16 references·16 citing·50 second hopsampled
Consumption values and relationships: segmenting the market for frequency programs (2000)Consumption values and relationships: seg…Value-System Segmentation: Exploring the Meaning of LOV (1992)Value-System Segmentation: Ex…Marketing Services: Competing Through Quality (1992)Marketing Services: Competing…Why we buy what we buy: A theory of consumption values (1991)Why we buy what we buy: A the…Relationship approach to marketing in service contexts: The marketing and organizational behavior interface (1990)Relationship approach to mark…The involvement—commitment model: Theory and implications (1988)The involvement—commitment mo…Alternative Hierarchies of the Attitude-Behavior Relationship: The Impact of Brand Commitment and Habit (1988)Alternative Hierarchies of th…The new marketing—Developing long-term interactive relationships (1987)The new marketing—Developing …Developing Buyer-Seller Relationships (1987)Developing Buyer-Seller Relat…Alternative Measurement Approaches to Consumer Values: The List of Values (LOV) and Values and Life Style (VALS) (1986)Alternative Measurement Appro…Construct Validity: A Review of Basic Issues and Marketing Practices (1981)Construct Validity: A Review …The Development of Buyer‐Seller Relationships in Industrial Markets (1980)The Development of Buyer‐Sell…A Paradigm for Developing Better Measures of Marketing Constructs (1979)A Paradigm for Developing Bet…The Role of Personal Values in Marketing and Consumer Behavior (1977)The Role of Personal Values i…The nature of human values (1973)The nature of human valuesAn Investigation of the Relationships between Beliefs about an Object and the Attitude toward that Object (1963)An Investigation of the Relat…Cognitive structure and attitudinal affect. (1956)Cognitive structure and attit…Watching is Valuable Consumer Views – Content Consumption on Ott Platforms (2022)Watching is Valuable Consumer…Impressing my friends: The role of social value in green purchasing attitude for youthful consumers (2021)Impressing my friends: The ro…The mediating impact of customer satisfaction in relation of brand equity and brand loyalty (2019)The mediating impact of custo…Applying the Theory of Consumption Values to Explain Drivers’ Willingness to Pay for Biofuels (2019)Applying the Theory of Consum…The influence of personal values on Fair Trade consumption (2014)The influence of personal val…Exploring the effect of e-WOM participation on e-Loyalty in e-commerce (2013)Exploring the effect of e-WOM…Profiling the Potential “Green” Hotel Guest (2012)Profiling the Potential “Gree…The idiosyncratic behaviour of service quality, value, satisfaction, and intention to recommend in higher education: An empirical examination (2011)The idiosyncratic behaviour o…Symbolic consumption of tourism destination brands (2011)Symbolic consumption of touri…Exploring the value of purchasing online game items (2011)Exploring the value of purcha…Comprehension of relationship quality in the retail environment (2010)Comprehension of relationship…Why do customers utilize the internet as a retailing platform? (2009)Why do customers utilize the …Cultural value, consumption value, and global brand image: A cross‐national study (2009)Cultural value, consumption v…Gendered perceptions of experiential value in using web‐based retail channels (2007)Gendered perceptions of exper…The role of loyalty programs in behavioral and affective loyalty (2006)The role of loyalty programs …Relationship Marketing (2003)Relationship MarketingMarketing Management: Analysis, Planning and Control (1973)Relationship Quality in Services Selling: An Interpersonal Influence Perspective (1990)Service management and marketing: managing the moments of truth in service competition (1990)From Marketing Mix to Relationship Marketing (1994)The evolution of relationship marketing (1995)The employer brand (1996)Coefficient Alpha and the Internal Structure of Tests (1951)The Theory of Buyer Behavior (1971)The Nature and Scope of Marketing (1976)Measuring Service Quality: A Reexamination and Extension (1992)Trust and TAM in Online Shopping: An Integrated Model1 (2003)\nThe use of partial least squares path modeling in international marketing (2009)Markets and Hierarchies: Analysis and Antitrust Implications. 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(1943)Motivation and Personality (1997)Consumer perceived value: The development of a multiple item scale (2001)Experiential value: conceptualization, measurement and application in the catalog and Internet shopping environment☆11☆This article is based upon the first author’s doctoral dissertation completed while at Georgia Institute of Technology. (2001)Customer Engagement: Exploring Customer Relationships Beyond Purchase (2012)Diffusion of Innovations 1 (2019)Nebraska Symposium on Motivation: 1955 (1957)The Measurement of Meaning (1957)Nebraska Symposium on Motivation, 1969. (1971)On the ambivalence-indifference problem in attitude theory and measurement: A suggested modification of the semantic differential technique. (1972)Direct Experience And Attitude-Behavior Consistency (1981)Understanding and measuring tourist destination images (1999)From Marketing Mix to Relationship Marketing: Towards a Paradigm Shift in Marketing (1994)Relational Benefits in Services Industries: The Customer's Perspective (1998)Linking Organizational Resources and Work Engagement to Employee Performance and Customer Loyalty: The Mediation of Service Climate. (2005)Interfirm Adaptation in Business Relationships (1991)Managing Customer Relationships for Profit: The Dynamics of Relationship Quality (1994)Inter-firm Networks: Antecedents, Mechanisms and Forms (1995)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Universals in the Content and Structure of Values: Theoretical Advances and Empirical Tests in 20 Countries (1992)Framing Processes and Social Movements: An Overview and Assessment (2000)
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References

  • 1979A Paradigm for Developing Better Measures of Marketing Constructs16,553 cited
  • 1973The nature of human values10,141 cited
  • 1987Developing Buyer-Seller Relationships9,139 cited
  • 1991Why we buy what we buy: A theory of consumption values4,924 cited
  • 1992Marketing Services: Competing Through Quality2,178 cited
  • 1963An Investigation of the Relationships between Beliefs about an Object and the Attitude toward that Object1,647 cited
  • 1990Relationship approach to marketing in service contexts: The marketing and organizational behavior interface1,327 cited
  • 1980The Development of Buyer‐Seller Relationships in Industrial Markets1,300 cited
  • 1981Construct Validity: A Review of Basic Issues and Marketing Practices1,196 cited
  • 1987The new marketing—Developing long-term interactive relationships1,070 cited
  • 1956Cognitive structure and attitudinal affect.1,065 cited
  • 1977The Role of Personal Values in Marketing and Consumer Behavior783 cited
  • 1986Alternative Measurement Approaches to Consumer Values: The List of Values (LOV) and Values and Life Style (VALS)707 cited
  • 1988The involvement—commitment model: Theory and implications487 cited
  • 1992Value-System Segmentation: Exploring the Meaning of LOV

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444 cited
  • 1988Alternative Hierarchies of the Attitude-Behavior Relationship: The Impact of Brand Commitment and Habit369 cited
  • Cited by

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    • 2006The role of loyalty programs in behavioral and affective loyalty220 cited
    • 2011Exploring the value of purchasing online game items195 cited
    • 2003Relationship Marketing161 cited
    • 2012Profiling the Potential “Green” Hotel Guest119 cited
    • 2009Cultural value, consumption value, and global brand image: A cross‐national study116 cited
    • 2009Why do customers utilize the internet as a retailing platform?115 cited
    • 2011The idiosyncratic behaviour of service quality, value, satisfaction, and intention to recommend in higher education: An empirical examination111 cited
    • 2010Comprehension of relationship quality in the retail environment104 cited
    • 2022Watching is Valuable Consumer Views – Content Consumption on Ott Platforms102 cited
    • 2007Gendered perceptions of experiential value in using web‐based retail channels99 cited
    • 2019The mediating impact of customer satisfaction in relation of brand equity and brand loyalty94 cited
    • 2019Applying the Theory of Consumption Values to Explain Drivers’ Willingness to Pay for Biofuels90 cited
    • 2014The influence of personal values on Fair Trade consumption83 cited
    • 2021Impressing my friends: The role of social value in green purchasing attitude for youthful consumers79 cited