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Strategic Role of Retailer Bundling in a Distribution Channel
16 references·16 citing·32 second hopsampled
Strategic Role of Retailer Bundling in a Distribution Channel (2014)Strategic Role of Retailer Bundling in a …An Industry Equilibrium Analysis of Downstream Vertical Integration (2008)An Industry Equilibrium Analy…Fairness and Channel Coordination (2007)Fairness and Channel Coordina…Bundling as an Entry Barrier (2004)Bundling as an Entry BarrierStrategic Bundling of Products and Prices: A New Synthesis for Marketing (2002)Strategic Bundling of Product…Building Store Loyalty through Store Brands (2000)Building Store Loyalty throug…The Introduction and Performance of Store Brands (1995)The Introduction and Performa…Market Segmentation, Cannibalization, and the Timing of Product Introductions (1992)Market Segmentation, Cannibal…Price Competition in a Channel Structure with a Common Retailer (1991)Price Competition in a Channe…Improving Channel Coordination Through Franchising (1990)Improving Channel Coordinatio…Tying, Foreclosure, and Exclusion (1989)Tying, Foreclosure, and Exclu…Multiproduct Monopoly, Commodity Bundling, and Correlation of Values (1989)Multiproduct Monopoly, Commod…Competition and Cooperation in Marketing Channel Choice: Theory and Application (1985)Competition and Cooperation i…Gaussian Demand and Commodity Bundling (1984)Gaussian Demand and Commodity…Managing Channel Profits (1983)Managing Channel ProfitsAn Industry Equilibrium Analysis of Downstream Vertical Integration (1983)An Industry Equilibrium Analy…Commodity Bundling and the Burden of Monopoly (1976)Commodity Bundling and the Bu…Online retailer bundling strategy in a dual-channel supply chain (2023)Online retailer bundling stra…Optimizing mixed bundle pricing strategy: Advance selling and consumer regret (2022)Optimizing mixed bundle prici…Manufacturer- versus retailer-initiated bundling: Implications for the supply chain (2022)Manufacturer- versus retailer…Perishable product bundling with logistics uncertainty: Solution based on physical internet (2021)Perishable product bundling w…Product bundling and advertising strategy for a duopoly supply chain: a power-balance perspective (2020)Product bundling and advertis…Pricing strategies for a bundled channel with services network effects (2020)Pricing strategies for a bund…Optimal bundling in a distribution channel in the presence of substitutability and complementarity (2020)Optimal bundling in a distrib…Bundling or Unbundling? Pricing Strategy for Complementary Products in a Green Supply Chain (2020)Bundling or Unbundling? Prici…Retailer-driven bundling when valuation discount exists (2019)Retailer-driven bundling when…Operational Role of Retail Bundling and Its Implications in a Supply Chain (2019)Operational Role of Retail Bu…Bundling or unbundling? Integrated simulation model of optimal pricing strategies (2018)Bundling or unbundling? Integ…Bundle pricing and inventory decisions on complementary products (2017)Bundle pricing and inventory …Turn bad into good: Using transshipment-before-buyback for disruptions of stochastic demand (2016)Turn bad into good: Using tra…Pricing Strategies for Hybrid Bundles: Analytical Model and Insights (2016)Pricing Strategies for Hybrid…Bundling of Vertically Differentiated Products in a Supply Chain* (2016)Bundling of Vertically Differ…The Impact of Limited Supply on a Firm's Bundling Strategy (2015)The Impact of Limited Supply …Distribution Channels as Political Economies: A Framework for Comparative Analysis (1980)Exploring the Implications of the Internet for Consumer Marketing (1997)Advertising as Information (1974)A Logit Model of Brand Choice Calibrated on Scanner Data (1983)Price-Induced Patterns of Competition (1989)Market Orientation and Alternative Strategic Orientations: A Longitudinal Assessment of Performance Implications (2002)Creating a Market Orientation: A Longitudinal, Multifirm, Grounded Analysis of Cultural Transformation (2006)The Effect of Store Image and Service Quality on Brand Image and Purchase Intention for Private Label Brands (2010)The Role of Dependence Balancing in Safeguarding Transaction-Specific Assets in Conventional Channels (1988)Do Norms Matter in Marketing Relationships? (1992)Social Preferences and Supply Chain Performance: An Experimental Study (2008)Trust in Forecast Information Sharing (2011)Coordinating Supply and Demand on an On-Demand Service Platform with Impatient Customers (2018)Prospect Theory: An Analysis of Decision under Risk (1979)Prospect theory: An analysis of decision under risk (1988)Consumer Switching Costs: A Typology, Antecedents, and Consequences (2003)Perspectives in supply chain risk management (2006)Leadership training design, delivery, and implementation: A meta-analysis. (2017)PRODUCT DESIGN AND DEVELOPMENT (2018)Interorganizational Governance in Marketing Channels (1994)Interdependency, Contracting, and Relational Behavior in Marketing Channels (1996)Closed-Loop Supply Chain Models with Product Remanufacturing (2004)Optimal Information Disclosure (2010)The Contributions of the Economics of Information to Twentieth Century Economics (2000)Information and the Change in the Paradigm in Economics (2002)Supplier selection and order lot sizing modeling: A review (2006)The Price Bundling of Services: A Normative Framework (1987)On the Simple Economics of Advertising, Marketing, and Product Design (2006)Platform Envelopment (2010)Agency Selling or Reselling? Channel Structures in Electronic Retailing (2015)Marketplace, Reseller, or Hybrid: Strategic Analysis of an Emerging E‐Commerce Model (2018)Agency Relationships in Marketing: A Review of the Implications and Applications of Agency and Related Theories (1992)
this work references cited by second hop· second hop is a sample of the most-cited connections

References

  • 1976Commodity Bundling and the Burden of Monopoly1,544 cited
  • 1983Managing Channel Profits1,117 cited
  • 1991Price Competition in a Channel Structure with a Common Retailer1,037 cited
  • 1983An Industry Equilibrium Analysis of Downstream Vertical Integration953 cited
  • 2008An Industry Equilibrium Analysis of Downstream Vertical Integration924 cited
  • 1989Multiproduct Monopoly, Commodity Bundling, and Correlation of Values814 cited
  • 2002Strategic Bundling of Products and Prices: A New Synthesis for Marketing788 cited
  • 2007Fairness and Channel Coordination708 cited
  • 2000Building Store Loyalty through Store Brands684 cited
  • 1984Gaussian Demand and Commodity Bundling637 cited
  • 1989Tying, Foreclosure, and Exclusion595 cited
  • 1995The Introduction and Performance of Store Brands565 cited
  • 2004Bundling as an Entry Barrier534 cited
  • 1992Market Segmentation, Cannibalization, and the Timing of Product Introductions503 cited
  • 1990Improving Channel Coordination Through Franchising447 cited
  • 1985Competition and Cooperation in Marketing Channel Choice: Theory and Application

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

392 cited

Cited by

  • 2022Optimizing mixed bundle pricing strategy: Advance selling and consumer regret52 cited
  • 2015The Impact of Limited Supply on a Firm's Bundling Strategy43 cited
  • 2020Product bundling and advertising strategy for a duopoly supply chain: a power-balance perspective34 cited
  • 2016Bundling of Vertically Differentiated Products in a Supply Chain*34 cited
  • 2019Operational Role of Retail Bundling and Its Implications in a Supply Chain32 cited
  • 2020Optimal bundling in a distribution channel in the presence of substitutability and complementarity32 cited
  • 2016Pricing Strategies for Hybrid Bundles: Analytical Model and Insights30 cited
  • 2017Bundle pricing and inventory decisions on complementary products30 cited
  • 2023Online retailer bundling strategy in a dual-channel supply chain30 cited
  • 2018Bundling or unbundling? Integrated simulation model of optimal pricing strategies29 cited
  • 2020Pricing strategies for a bundled channel with services network effects29 cited
  • 2016Turn bad into good: Using transshipment-before-buyback for disruptions of stochastic demand25 cited
  • 2020Bundling or Unbundling? Pricing Strategy for Complementary Products in a Green Supply Chain25 cited
  • 2021Perishable product bundling with logistics uncertainty: Solution based on physical internet24 cited
  • 2022Manufacturer- versus retailer-initiated bundling: Implications for the supply chain23 cited
  • 2019Retailer-driven bundling when valuation discount exists23 cited