References

• 1990The measurement and antecedents of affective, continuance and normative commitment to the organization11,669 cited
• 1998Consumers and Their Brands: Developing Relationship Theory in Consumer Research7,540 cited
• 1999Whence Consumer Loyalty?7,319 cited
• 2001The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty6,666 cited
• 1994Customer Loyalty: Toward an Integrated Conceptual Framework6,599 cited
• 1990Zero defections: quality comes to services.5,373 cited
• 2004Risk as Analysis and Risk as Feelings: Some Thoughts about Affect, Reason, Risk, and Rationality3,871 cited
• 2005The Ties That Bind: Measuring the Strength of Consumers’ Emotional Attachments to Brands2,713 cited
• 2002The Affect Heuristic2,357 cited
• 1998Relational Benefits in Services Industries: The Customer's Perspective2,347 cited
• 1991The Dimensionality of Consumption Emotion Patterns and Consumer Satisfaction2,162 cited
• 2004The somatic marker hypothesis: A neural theory of economic decision1,984 cited
• 1978Brand Loyalty: Measurement and Management1,629 cited
• 1997Customers' motivations for maintaining relationships with service providers1,604 cited
• 1973