References

• 1985Measuring the Involvement Construct6,012 cited
• 1983Central and Peripheral Routes to Advertising Effectiveness: The Moderating Role of Involvement4,602 cited
• 1985Measuring Consumer Involvement Profiles2,247 cited
• 2008Do Data Characteristics Change According to the Number of Scale Points Used? An Experiment Using 5-Point, 7-Point and 10-Point Scales2,118 cited
• 1965The Impact of Television Advertising: Learning Without Involvement1,545 cited
• 1981Consumer behavior and marketing action1,396 cited
• 1999Lifestyle of the Tight and Frugal: Theory and Measurement644 cited
• 2005Using simulations from discrete choice experiments to measure consumer sensitivity to brand, region, price, and awards in wine choice530 cited
• 1997Estimation of a Hedonic Price Equation for Bordeaux Wine: Does Quality Matter?500 cited
• 1989Measuring Purchase‐decision involvement490 cited
• 1998The influence of consumption situation and product involvement over consumers’ use of product attribute350 cited
• 2005Differential Effects of Experience, Subjective Knowledge, and Objective Knowledge on Sources of Information used in Consumer Wine Purchasing336 cited
• 2007The dimensions of wine quality332 cited
• 1997Using product, brand and purchasing involvement for retail segmentation291 cited