References

• 2003Common method biases in behavioral research: A critical review of the literature and recommended remedies.81,863 cited
• 1999Self-Efficacy: The Exercise of Control46,779 cited
• 1988Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence18,274 cited
• 1989Conservation of resources: A new attempt at conceptualizing stress.18,137 cited
• 2003Evolving to a New Dominant Logic for Marketing14,777 cited
• 1996The Behavioral Consequences of Service Quality11,994 cited
• 2001Accounting for common method variance in cross-sectional research designs.8,464 cited
• 1989A New Incremental Fit Index for General Structural Equation Models3,007 cited
• 2012Critical service logic: making sense of value creation and co-creation2,577 cited
• 1987Product/Consumption-Based Affective Responses and Postpurchase Processes2,464 cited
• 2014A Systematic Review of Co-Creation and Co-Production: Embarking on the social innovation journey2,330 cited
• 1998Customer Satisfaction and Word of Mouth2,105 cited
• 2008Service logic revisited: who creates value? And who co‐creates?1,844 cited
• 1981Designing Research for Application1,805 cited
• 2012Customer value co-creation behavior: Scale development and validation