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Mining analysis of customer perceived value of online customisation experience under social commerce
16 references·1 citing·45 second hop
Mining analysis of customer perceived value of online customisation experience under social commerce (2021)Mining analysis of customer perceived val…Brand value co-creation in a digitalized world: An integrative framework and research implications (2015)Brand value co-creation in a …Social Commerce: A Contingency Framework for Assessing Marketing Potential (2013)Social Commerce: A Contingenc…The mass customization decade: An updated review of the literature (2012)The mass customization decade…Perceived value, transaction cost, and repurchase-intention in online shopping: A relational exchange perspective (2012)Perceived value, transaction …Critical service logic: making sense of value creation and co-creation (2012)Critical service logic: makin…Introduction to the Special Issue Social Commerce: A Research Framework for Social Commerce (2011)Introduction to the Special I…Not always co‐creation: introducing interactional co‐destruction of value in service‐dominant logic (2010)Not always co‐creation: intro…Testing the Value of Customization: When Do Customers Really Prefer Products Tailored to Their Preferences? (2009)Testing the Value of Customiz…The Service-dominant Logic of Marketing: Dialog, Debate, and Directions (2006)The Service-dominant Logic of…Searching high and low: what types of firms use universities as a source of innovation? (2004)Searching high and low: what …Co-creation experiences: The next practice in value creation (2004)Co-creation experiences: The …Evolving to a New Dominant Logic for Marketing (2003)Evolving to a New Dominant Lo…Constructive Consumer Choice Processes (1998)Constructive Consumer Choice …Managing customer value: creating quality and service that customers can see (1994)Managing customer value: crea…Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Consumer Perceptions of Price…Broadening the Concept of Marketing (1969)Broadening the Concept of Mar…Antecedents and consequences of consumer hope for digital payment apps services (2022)Antecedents and consequences …The Social Construction of Reality: A Treatise in the Sociology of Knowledge. 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References

  • 1988Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence18,274 cited
  • 2003Evolving to a New Dominant Logic for Marketing14,777 cited
  • 2004Co-creation experiences: The next practice in value creation6,502 cited
  • 1998Constructive Consumer Choice Processes2,850 cited
  • 2012Critical service logic: making sense of value creation and co-creation2,577 cited
  • 2006The Service-dominant Logic of Marketing: Dialog, Debate, and Directions1,671 cited
  • 2004Searching high and low: what types of firms use universities as a source of innovation?1,108 cited
  • 1969Broadening the Concept of Marketing1,048 cited
  • 2011Introduction to the Special Issue Social Commerce: A Research Framework for Social Commerce959 cited
  • 2010Not always co‐creation: introducing interactional co‐destruction of value in service‐dominant logic886 cited
  • 2012The mass customization decade: An updated review of the literature710 cited
  • 2009Testing the Value of Customization: When Do Customers Really Prefer Products Tailored to Their Preferences?628 cited
  • 1994Managing customer value: creating quality and service that customers can see529 cited
  • 2015Brand value co-creation in a digitalized world: An integrative framework and research implications505 cited

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  • 2012Perceived value, transaction cost, and repurchase-intention in online shopping: A relational exchange perspective483 cited
  • 2013Social Commerce: A Contingency Framework for Assessing Marketing Potential479 cited
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    • 2022Antecedents and consequences of consumer hope for digital payment apps services27 cited