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Marque de luxe et marque écologique, congruence ou dissonance ? Une approche sémiotique comparative par la valeur de la consommation
16 references·0 citing·49 second hop
Marque de luxe et marque écologique, congruence ou dissonance ? Une approche sémiotique comparative par la valeur de la consommation (2022)Marque de luxe et marque écologique, cong…Luxury and sustainable development: Is there a match? (2013)Luxury and sustainable develo…Doing Poorly by Doing Good: Corporate Social Responsibility and Brand Concepts (2012)Doing Poorly by Doing Good: C…Do Consumers Care About Ethical-Luxury? (2011)Do Consumers Care About Ethic…Signaling Status with Luxury Goods: The Role of Brand Prominence (2010)Signaling Status with Luxury …Value‐based segmentation of luxury consumption behavior (2009)Value‐based segmentation of l…Licensing Effect in Consumer Choice (2006)Licensing Effect in Consumer …Measuring perceptions of brand luxury (2004)Measuring perceptions of bran…The C-OAR-SE procedure for scale development in marketing (2002)The C-OAR-SE procedure for sc…Consumer perceived value: The development of a multiple item scale (2001)Consumer perceived value: The…Brand Equity as a Signaling Phenomenon (1998)Brand Equity as a Signaling P…The Nature of Customer Value: An Axiology of Services in the Consumption Experience (1994)The Nature of Customer Value:…Universals in the Content and Structure of Values: Theoretical Advances and Empirical Tests in 20 Countries (1992)Universals in the Content and…Why we buy what we buy: A theory of consumption values (1991)Why we buy what we buy: A the…Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Consumer Perceptions of Price…Rethinking the sociology of tourism (1979)Rethinking the sociology of t…Information and Consumer Behavior (1970)Information and Consumer Beha…Self-efficacy: Toward a unifying theory of behavioral change. 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References

  • 1988Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence19,034 cited
  • 1992Universals in the Content and Structure of Values: Theoretical Advances and Empirical Tests in 20 Countries15,347 cited
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  • 1998Brand Equity as a Signaling Phenomenon2,005 cited
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  • 2006Licensing Effect in Consumer Choice966 cited
  • 1979Rethinking the sociology of tourism635 cited
  • 2013Luxury and sustainable development: Is there a match?456 cited
  • 2012Doing Poorly by Doing Good: Corporate Social Responsibility and Brand Concepts410 cited

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  • 2011Do Consumers Care About Ethical-Luxury?409 cited
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