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Entrepreneurial Marketing: Embracing Change and Disruption in and Beyond the Classroom
16 references·0 citing·41 second hop
Entrepreneurial Marketing: Embracing Change and Disruption in and Beyond the Classroom (2023)Entrepreneurial Marketing: Embracing Chan…Masters of disasters? Challenges and opportunities for SMEs in times of crisis (2020)Masters of disasters? Challen…Entrepreneurship development and pedagogical gaps in entrepreneurial marketing education (2020)Entrepreneurship development …Post-disaster business recovery: An entrepreneurial marketing perspective (2019)Post-disaster business recove…Entrepreneurial motivation: A review of the literature and an agenda for future research (2019)Entrepreneurial motivation: A…Entrepreneurial marketing decision-making in rapidly internationalising and de-internationalising start-up firms (2018)Entrepreneurial marketing dec…Entrepreneurial marketing and firm performance: Synthesis and conceptual development (2018)Entrepreneurial marketing and…Developing a scale for entrepreneurial marketing: Revealing its inner frame and prediction of performance (2018)Developing a scale for entrep…Party On! A call for entrepreneurship research that is more interactive, activity based, cognitively hot, compassionate, and prosocial (2015)Party On! A call for entrepre…The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company (2012)The Startup Owner's Manual: T…The lean startup : how today's entrepreneurs use continuous innovation to create radically successful businesses (2011)The lean startup : how today'…Entrepreneurial marketing: moving beyond marketing in new ventures (2009)Entrepreneurial marketing: mo…Research at the Marketing/Entrepreneurship Interface (2004)Research at the Marketing/Ent…The role and relevance of marketing in SMEs: towards a new model (2002)The role and relevance of mar…Strategic management of small firms in hostile and benign environments (1989)Strategic management of small…The Correlates of Entrepreneurship in Three Types of Firms (1983)The Correlates of Entrepreneu…Marketing Management: Analysis, Planning and Control (1973)Marketing Management: Analysi…Clarifying the Entrepreneurial Orientation Construct and Linking It To Performance (1996)The Promise of Entrepreneurship as a Field of Research (2000)The role of positive emotions in positive psychology: The broaden-and-build theory of positive emotions. (2001)The Bright Side of Being Prosocial at Work, and the Dark Side, Too: A Review and Agenda for Research on Other-Oriented Motives, Behavior, and Impact in Organizations (2016)Sustainable Entrepreneurship Research: Taking Stock and looking ahead (2017)Entrepreneurship and well-being: Past, present, and future (2019)Principles of Marketing (1972)The Effect of a Market Orientation on Business Profitability (1990)Entrepreneurial marketing dimensions and SMEs performance (2019)Impact of E-Commerce and Digital Marketing Adoption on the Financial and Sustainability Performance of MSMEs during the COVID-19 Pandemic: An Empirical Study (2023)Generalized expectancies for internal versus external control of reinforcement. (1966)Organizational Strategy, Structure, and Process (1978)The Theory of Economic Development (2003)Dimensionalizing Cultures: The Hofstede Model in Context (2011)Organization and environment (1967)The Management of Innovation (1994)Differences between entrepreneurs and managers in large organizations: Biases and heuristics in strategic decision-making (1997)Knowledge‐based resources, entrepreneurial orientation, and the performance of small and medium‐sized businesses (2003)Innovation, organizational capabilities, and the born-global firm (2004)A meta-analytic review of experiments examining the effects of extrinsic rewards on intrinsic motivation. (1999)Self‐determination theory and work motivation (2005)A multi-motivational general model of entrepreneurial intention (2021)A systematic literature review on the impact of artificial intelligence on workplace outcomes: A multi-process perspective (2021)The effect of entrepreneurship education on the determinants of entrepreneurial behaviour among higher education students: A multi-group analysis (2023)Causation and Effectuation: Toward a Theoretical Shift from Economic Inevitability to Entrepreneurial Contingency (2001)Causation and Effectuation: Toward a Theoretical Shift from Economic Inevitability to Entrepreneurial Contingency (2001)Social Structure and Organizations 1 (2004)Impact of COVID-19 pandemic on micro, small, and medium-sized Enterprises operating in Pakistan (2020)The role of business model innovation in the hospitality industry during the COVID-19 crisis (2020)Innovation practices for survival of small and medium enterprises (SMEs) in the COVID-19 times: the role of external support (2021)Entrepreneurial Instant Exporters in the Scottish Arts and Crafts Sector (1999)A multidimensional study of the key determinants of effective SME marketing activity: Part 1 (2001)The Economics of Franchising (2005)Customer Loyalty: Toward an Integrated Conceptual Framework (1994)Evolving to a New Dominant Logic for Marketing (2003)Agile Business Model Innovation in Digital Entrepreneurship: Lean Startup Approaches (2018)International new venture performance: Role of international entrepreneurial culture, ambidextrous innovation, and dynamic marketing capabilities (2019)Opportunities as Artifacts and Entrepreneurship as Design (2020)The Foundations of Enterprise Performance: Dynamic and Ordinary Capabilities in an (Economic) Theory of Firms (2014)Dynamic Capabilities and Organizational Agility: Risk, Uncertainty, and Strategy in the Innovation Economy (2016)Digital Innovation Management: Reinventing Innovation Management Research in a Digital World (2017)
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References

  • 1989Strategic management of small firms in hostile and benign environments5,979 cited
  • 1983The Correlates of Entrepreneurship in Three Types of Firms5,853 cited
  • 2011The lean startup : how today's entrepreneurs use continuous innovation to create radically successful businesses3,344 cited
  • 1973Marketing Management: Analysis, Planning and Control2,439 cited
  • 2012The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company1,016 cited
  • 2020Masters of disasters? Challenges and opportunities for SMEs in times of crisis867 cited
  • 2015Party On! A call for entrepreneurship research that is more interactive, activity based, cognitively hot, compassionate, and prosocial671 cited
  • 2019Entrepreneurial motivation: A review of the literature and an agenda for future research371 cited
  • 2009Entrepreneurial marketing: moving beyond marketing in new ventures315 cited
  • 2004Research at the Marketing/Entrepreneurship Interface182 cited
  • 2019Post-disaster business recovery: An entrepreneurial marketing perspective173 cited
  • 2018Entrepreneurial marketing and firm performance: Synthesis and conceptual development171 cited
  • 2018Developing a scale for entrepreneurial marketing: Revealing its inner frame and prediction of performance122 cited
  • 2018Entrepreneurial marketing decision-making in rapidly internationalising and de-internationalising start-up firms

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98 cited
  • 2020Entrepreneurship development and pedagogical gaps in entrepreneurial marketing education83 cited
  • 2002The role and relevance of marketing in SMEs: towards a new model72 cited
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