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Customer focused service development in practice – A case study at Scandinavian Airlines System (SAS)
8 references·16 citing·39 second hop
Customer focused service development in practice – A case study at Scandinavian Airlines System (SAS) (1999)Customer focused service development in p…Quality in new service development: Key concepts and a frame of reference (1997)Quality in new service develo…Corporate imagination and expeditionary marketing. (1991)Corporate imagination and exp…Service Positioning through Structural Change (1987)Service Positioning through S…Planning the service encounter (1985)Planning the service encounterDesigning services that deliver (1984)Designing services that deliv…Attractive Quality and Must-Be Quality (1984)Attractive Quality and Must-B…How to Design a Service (1982)How to Design a ServiceBreaking Free from Product Marketing (1977)Breaking Free from Product Ma…Active Employee Communication Roles in Organizations: A Framework for Understanding and Discussing Communication Role Expectations (2022)Active Employee Communication…“A study of factors affecting investment decisions in India: The KANO way” (2021)“A study of factors affecting…Technology Readiness and Likelihood to Use Self-Checkout Services Using Smartphone in Retail Grocery Stores: Empirical Evidences from Hyderabad, India (2018)Technology Readiness and Like…Impact of service quality on customer satisfaction in Malaysia airlines: A PLS-SEM approach (2018)Impact of service quality on …An assessment of service quality and resulting customer satisfaction in Pakistan International Airlines (2015)An assessment of service qual…Drivers of airline loyalty: Evidence from the business travelers in China (2014)Drivers of airline loyalty: E…Typology of Kano models: a critical review of literature and proposition of a revised model (2013)Typology of Kano models: a cr…The evolution of service innovation research: a critical review and synthesis (2013)The evolution of service inno…Exploiting Web 2.0 for New Service Development: Findings and Implications from the Greek Tourism Industry (2012)Exploiting Web 2.0 for New Se…Idea generation: customer co‐creation versus traditional market research techniques (2011)Idea generation: customer co‐…C-Kano model: a novel approach for discovering attractive quality elements (2010)C-Kano model: a novel approac…Two Decades of Using Kano's Theory of Attractive Quality: A Literature Review (2008)Two Decades of Using Kano's T…An Investigation of Antecedents for the Development of Customer Support Services in Manufacturing Companies (2007)An Investigation of Anteceden…Technology readiness and the evaluation and adoption of self-service technologies (2005)Technology readiness and the …New service development: learning from and with customers (2004)New service development: lear…\nOrganizing Successful New Service Development. A literature review (2003)\nOrganizing Successful New S…The Marketing of Services (1980)Evaluating Service Encounters: The Effects of Physical Surroundings and Employee Responses (1990)Customer Switching Behavior in Service Industries: An Exploratory Study (1995)Managing the co-creation of value (2007)Quality, productivity, and competitive position (1982)Customer satisfaction, customer retention, and market share (1993)River Magic: Extraordinary Experience and the Extended Service Encounter (1993)User Acceptance of Computer Technology: A Comparison of Two Theoretical Models (1989)Whence Consumer Loyalty? (1999)Determinants of Perceived Ease of Use: Integrating Control, Intrinsic Motivation, and Emotion into the Technology Acceptance Model (2000)Integrating technology readiness into technology acceptance: The TRAM model (2007)Tourists’ intention to visit a destination: The role of augmented reality (AR) application for a heritage site (2015)Technology readiness: a meta-analysis of conceptualizations of the construct and its impact on technology usage (2019)The Effect of a Market Orientation on Business Profitability (1990)Evolving to a New Dominant Logic for Marketing (2003)The Core Competence of the Corporation (2006)Capabilities for managing service innovation: towards a conceptual framework (2010)Theory of value co-creation: a systematic literature review (2014)What is co-creation? An interactional creation framework and its implications for value creation (2017)A Generic Concept of Marketing (1972)The marketing of professional services (1972)Marketing Activities in the Service Industries (1974)Servicescapes: The Impact of Physical Surroundings on Customers and Employees (1992)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)Common method biases in behavioral research: A critical review of the literature and recommended remedies. (2003)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)Service learning in higher education: a systematic literature review (2019)Workplace bullying, psychological distress, resilience, mindfulness, and emotional exhaustion (2019)The Effect of Service Quality on Customer Satisfaction in an Automotive After-Sales Service (2021)How to make product development projects more successful by integrating Kano's model of customer satisfaction into quality function deployment (1998)The Process of Customer Engagement: A Conceptual Framework (2008)Gain more insight from your PLS-SEM results (2016)A Natural-Resource-Based View of the Firm (1995)Market Orientation and the Learning Organization (1995)Creating sustainable value (2003)The servitization of manufacturing (2009)Critical service logic: making sense of value creation and co-creation (2012)Customer experience: fundamental premises and implications for research (2020)Understanding Service Convenience (2002)
this work references cited by second hop

References

  • 1984Attractive Quality and Must-Be Quality3,436 cited
  • 1977Breaking Free from Product Marketing2,056 cited
  • 1984Designing services that deliver1,272 cited
  • 1982How to Design a Service1,082 cited
  • 1987Service Positioning through Structural Change928 cited
  • 1991Corporate imagination and expeditionary marketing.612 cited
  • 1985Planning the service encounter436 cited
  • 1997Quality in new service development: Key concepts and a frame of reference250 cited

Cited by

  • 2004New service development: learning from and with customers536 cited
  • 2005Technology readiness and the evaluation and adoption of self-service technologies512 cited
  • 2018Impact of service quality on customer satisfaction in Malaysia airlines: A PLS-SEM approach475 cited
  • 2003\nOrganizing Successful New Service Development. A literature review421 cited
  • 2013The evolution of service innovation research: a critical review and synthesis399 cited
  • 2011Idea generation: customer co‐creation versus traditional market research techniques357 cited
  • 2013Typology of Kano models: a critical review of literature and proposition of a revised model

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166 cited
  • 2008Two Decades of Using Kano's Theory of Attractive Quality: A Literature Review161 cited
  • 2015An assessment of service quality and resulting customer satisfaction in Pakistan International Airlines124 cited
  • 2007An Investigation of Antecedents for the Development of Customer Support Services in Manufacturing Companies83 cited
  • 2014Drivers of airline loyalty: Evidence from the business travelers in China80 cited
  • 2012Exploiting Web 2.0 for New Service Development: Findings and Implications from the Greek Tourism Industry68 cited
  • 2010C-Kano model: a novel approach for discovering attractive quality elements65 cited
  • 2021“A study of factors affecting investment decisions in India: The KANO way”59 cited
  • 2018Technology Readiness and Likelihood to Use Self-Checkout Services Using Smartphone in Retail Grocery Stores: Empirical Evidences from Hyderabad, India47 cited
  • 2022Active Employee Communication Roles in Organizations: A Framework for Understanding and Discussing Communication Role Expectations41 cited