Cited by

• 2005Relationship learning at trade shows: Its antecedents and consequences174 cited
• 2006Marketing resources and performance of exhibitor firms in trade shows: A contingent resource perspective166 cited
• 2001Same Time Next Year—Buyer Trade Show Motives161 cited
• 2010International Trade Fairs and Global Buzz, Part I: Ecology of Global Buzz156 cited
• 1997Generalizing about Trade Show Effectiveness: A Cross-National Comparison153 cited
• 2006Ongoing search among industrial buyers144 cited
• 2010Exploring visitor experiences at trade shows132 cited
• 1998Management and performance of international trade fair exhibitors: government stands vs independent stands120 cited
• 2010Marketing metrics' usage: Its predictors and implications for customer relationship management70 cited
• 2015The effect of internal capabilities and external environment on small- and medium-sized enterprises’ international performance and the role of the foreign market scope: The case of the Malaysian halal food industry49 cited
• 2020Trade Shows and SME Internationalisation: Networking for Performance46 cited
• 2015How SMEs use trade shows to enter global value chains42 cited
• 2016Knowledge diffusion at business events: A case study41 cited
• 2014Release capacity in the vendor selection process25 cited
• 2010Export Assistance Programs: Insights from Canadian SMEs24 cited
• 2017Emotional intelligence and organizational learning at trade shows22 cited