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Gender casting in television toy advertisements: Distributions, message content analysis, and evaluations
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Gender casting in television toy advertisements: Distributions, message content analysis, and evaluations (1993)Gender casting in television toy advertis…Handbook of Social Psychology (2016)Handbook of Social PsychologyContextual content analysis (1990)Contextual content analysisAttitude Structure and Function. (1990)Attitude Structure and Functi…Attitudes, Personality and Behavior (1988)Attitudes, Personality and Be…How Advertising Works: A Planning Model Revisited (1986)How Advertising Works: A Plan…How Advertising Works : A Planning Model Revisited (1986)How Advertising Works : A Pla…Intention, perceived control, and weight loss: An application of the theory of planned behavior. (1985)Intention, perceived control,…From Intentions to Actions: A Theory of Planned Behavior (1985)From Intentions to Actions: A…Sex Role Stereotyping in Children's Advertising: Current and past Trends (1984)Sex Role Stereotyping in Chil…Empirical validation of affect, behavior, and cognition as distinct components of attitude. (1984)Empirical validation of affec…How Advertising Works: A Planning Model (1982)How Advertising Works: A Plan…Mothers, Fathers, and Peers as Socialization Agents of Sex-Typed Play Behaviors in Young Children (1980)Mothers, Fathers, and Peers a…Some Unintended Consequences of TV Advertising to Children (1978)Some Unintended Consequences …The Contents of Boys' and Girls' Rooms as an Index of Parents' Behavior (1975)The Contents of Boys' and Gir…New models for communication research (1973)New models for communication …Marketing communication and the hierarchy-of-effects (1973)Marketing communication and t…Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Self-efficacy: Toward a unifying theory of behavioral change. (1977)Self-efficacy: Toward a unifying theory of behavioral change. (1977)The theory of planned behavior (1991)Understanding Information Technology Usage: A Test of Competing Models (1995)Efficacy of the Theory of Planned Behaviour: A meta‐analytic review (2001)Statistical principles in experimental design. (1962)The psychology of sex differences (1975)Sex Differences in Aggression: A Rejoinder and Reprise (1980)The Role of the Father in Child Development (1985)Family Socialization, Gender, and Sport Motivation and Involvement (2005)Sexual orientation and childhood gender nonconformity: Evidence from home videos. (2008)Understanding Attitudes and Predicting Social Behavior (1980)Norm theory: Comparing reality to its alternatives. (1986)Attitudes, Traits, and Actions: Dispositional Prediction of Behavior in Personality and Social Psychology (1987)Application of the Theory of Planned Behavior to Leisure Choice (1992)A Model for Predictive Measurements of Advertising Effectiveness (1961)Innovative Behavior and Communication (1972)Consumer Decision Making-Fact or Fiction? (1979)Household store brand proneness: A framework (1996)An assessment of consumers product, purchase decision, advertising and consumption involvement in fashion clothing (2000)Customer engagement: the construct, antecedents, and consequences (2016)Measuring Consumer Involvement Profiles (1985)WHY DO PEOPLE AVOID ADVERTISING ON THE INTERNET? (2004)A meta-analysis of humor in advertising (2008)The influences of electronic word‐of‐mouth message appeal and message source credibility on brand attitude (2011)Negative Political Advertising: Some Empirical Findings (1984)Assessing the Cross-National Applicability of Consumer Behavior Models: A Model of Attitude Toward Advertising in General (1993)Experience as a moderator of involvement and satisfaction on brand loyalty in a business-to-business setting 02-314R (2004)Perceived Behavioral Control, Self‐Efficacy, Locus of Control, and the Theory of Planned Behavior 1 (2002)Extending the Concept of Stereotype Threat to Social Class: The Intellectual Underperformance of Students from Low Socioeconomic Backgrounds (1998)Achievement goals and optimal motivation: Testing multiple goal models. (2001)Social context, personal norms and the use of public transportation: Two field studies (2007)Measuring the Affective and Cognitive Properties of Attitudes: Conceptual and Methodological Issues (1994)The psychology of attitudes. A.H. Eagly & S. Chaiken. Fort Worth, TX: Harcourt, Brace, & Janovich, 1993, 794 pp. Reviewed by Christopher Leone, University of North Florida (1995)Uncertainty–Identity Theory (2007)Attitude change: Multiple roles for persuasion variables. (1998)Toward a Social Psychology of Place (2002)The Advantages of an Inclusive Definition of Attitude (2007)
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  • 1984

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Sex Role Stereotyping in Children's Advertising: Current and past Trends
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