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A Conceptual Model of Political Market Orientation
16 references·0 citing·37 second hop
A Conceptual Model of Political Market Orientation (2005)A Conceptual Model of Political Market Or…Market Orientation and Alternative Strategic Orientations: A Longitudinal Assessment of Performance Implications (2002)Market Orientation and Altern…A synthesis of contemporary market orientation perspectives (2001)A synthesis of contemporary m…Marketing management: analysis. planning. implementation and control (2000)Marketing management: analysi…Handbook of political marketing (2000)Handbook of political marketi…Political Marketing: Lessons for Political Science (1999)Political Marketing: Lessons …Consumer behaviour and marketing strategy (1999)Consumer behaviour and market…Developing a better measure of market orientation (1998)Developing a better measure o…Market Orientation and the Learning Organization (1995)Market Orientation and the Le…Does Competitive Environment Moderate the Market Orientation-Performance Relationship? (1994)Does Competitive Environment …MARKOR: A Measure of Market Orientation (1993)MARKOR: A Measure of Market O…Corporate Culture, Customer Orientation, and Innovativeness in Japanese Firms: A Quadrad Analysis (1993)Corporate Culture, Customer O…Developing a market orientation: An organizational strategy perspective (1992)Developing a market orientati…The Effect of a Market Orientation on Business Profitability (1990)The Effect of a Market Orient…The Effect of a Market Orientation on Business Profitability (1990)The Effect of a Market Orient…Market Orientation: The Construct, Research Propositions, and Managerial Implications (1990)Market Orientation: The Const…Toward a Model of Organizations as Interpretation Systems (1984)Toward a Model of Organizatio…Market Orientation and Organizational Performance: Is Innovation a Missing Link? (1998)The C-OAR-SE procedure for scale development in marketing (2002)External Control of Organizations: Resource Dependence Perspective (2011)Organizational Strategy, Structure, and Process (1978)A Paradigm for Developing Better Measures of Marketing Constructs (1979)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Market Orientation: Antecedents and Consequences (1993)The Capabilities of Market-Driven Organizations (1994)Innovation, Market Orientation, and Organizational Learning: An Integration and Empirical Examination (1998)Upper Echelons: The Organization as a Reflection of Its Top Managers (1984)Dimensions of Consumer Expertise (1987)Organizational culture and leadership (1993)Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations (1996)The Field behind the Screen: Using Netnography for Marketing Research in Online Communities (2002)Structural Inertia and Organizational Change (1984)Managing organisational knowledge by diagnosing intellectual capital: framing and advancing the state of the field (1999)Formative versus reflective measurement models: Two applications of formative measurement (2008)Firm Resources and Sustained Competitive Advantage (1991)Customer value: The next source for competitive advantage (1997)The Theory of Economic Development (2003)Firm resources and sustained competitive advantage (2004)A framework of sustainable supply chain management: moving toward new theory (2008)Handbook of Industrial and Organizational Psychology. (1977)Organizational Information Requirements, Media Richness and Structural Design (1986)Organizational Learning and Communities-of-Practice: Toward a Unified View of Working, Learning, and Innovation (1991)Organizational Learning: A Theory of Action Perspective (1997)Review : Knowledge Management and Knowledge Management Systems: Conceptual Foundations And Research Issues1,2 (2001)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Customer Loyalty: Toward an Integrated Conceptual Framework (1994)Evolving to a New Dominant Logic for Marketing (2003)Market Orientation: Antecedents and Consequences (1993)The Comparative Advantage Theory of Competition (1995)Intellectual capital: an exploratory study that develops measures and models (1998)A Critical Review of Construct Indicators and Measurement Model Misspecification in Marketing and Consumer Research (2003)Innovativeness: Its antecedents and impact on business performance (2004)Responsive and Proactive Market Orientation and New‐Product Success* (2004)Effects of innovation types on firm performance (2011)
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References

  • 1990The Effect of a Market Orientation on Business Profitability7,973 cited
  • 1990Market Orientation: The Construct, Research Propositions, and Managerial Implications7,320 cited
  • 2000Marketing management: analysis. planning. implementation and control6,649 cited
  • 1984Toward a Model of Organizations as Interpretation Systems5,019 cited
  • 1995Market Orientation and the Learning Organization4,379 cited
  • 1990The Effect of a Market Orientation on Business Profitability4,254 cited
  • 1994Does Competitive Environment Moderate the Market Orientation-Performance Relationship?2,621 cited
  • 1993MARKOR: A Measure of Market Orientation2,353 cited
  • 1993Corporate Culture, Customer Orientation, and Innovativeness in Japanese Firms: A Quadrad Analysis1,823 cited
  • 1992Developing a market orientation: An organizational strategy perspective1,213 cited
  • 2002Market Orientation and Alternative Strategic Orientations: A Longitudinal Assessment of Performance Implications1,046 cited
  • 2000Handbook of political marketing449 cited
  • 1999Consumer behaviour and marketing strategy429 cited
  • 1998Developing a better measure of market orientation405 cited
  • 2001A synthesis of contemporary market orientation perspectives

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370 cited
  • 1999Political Marketing: Lessons for Political Science347 cited
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