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Guest editorial: the future of servitization in a digital era
16 references·13 citing·45 second hop
Guest editorial: the future of servitization in a digital era (2022)Guest editorial: the future of servitizat…Organizing for digital servitization: A service ecosystem perspective (2019)Organizing for digital servit…Digital servitization business models in ecosystems: A theory of the firm (2019)Digital servitization busines…Servitization and deservitization: Overview, concepts, and definitions (2017)Servitization and deservitiza…Embracing Digital Innovation in Incumbent Firms: How Volvo Cars Managed Competing Concerns1 (2017)Embracing Digital Innovation …Service growth in product firms: Past, present, and future (2016)Service growth in product fir…How Business Customers Judge Solutions: Solution Quality and Value in Use (2016)How Business Customers Judge …Service Innovation: A Service-Dominant Logic Perspective1 (2015)Service Innovation: A Service…Services, industry evolution, and the competitive strategies of product firms (2014)Services, industry evolution,…Service as business logic: implications for value creation and marketing (2011)Service as business logic: im…Capabilities for managing service innovation: towards a conceptual framework (2010)Capabilities for managing ser…State-of-the-art in product-service systems (2007)State-of-the-art in product-s…Managing the transition from products to services (2003)Managing the transition from …Go Downstream: The New Profit Imperative in Manufacturing (1999)Go Downstream: The New Profit…Marketing services: the case of a missing product (1998)Marketing services: the case …Capturing the value of supplementary services (1995)Capturing the value of supple…Servitization of business: Adding value by adding services (1988)Servitization of business: Ad…How to nudge industrial customers to accept free-to-fee service price switches? (2026)How to nudge industrial custo…Selling and sales management for successful servitization: a systematic review and research agenda (2025)Selling and sales management …An exploration of digital servitization business models in manufacturing SMEs (2025)An exploration of digital ser…Unraveling paradoxical tensions in digital servitization ecosystems: An analysis of their interrelationships from the technology provider's perspective (2024)Unraveling paradoxical tensio…Understanding mobile augmented reality apps in Pakistan: an extended mobile technology acceptance model (2024)Understanding mobile augmente…Supply chain concentration, digitalization and servitization of manufacturing firms (2024)Supply chain concentration, d…Moving to subscriptions: service growth through business model innovation in consumer and business markets (2024)Moving to subscriptions: serv…Conceptualizing digital service: coconstitutive essence and value cocreation dynamics (2024)Conceptualizing digital servi…Spiraling between learning and alignment toward digital service innovation (2023)Spiraling between learning an…Business model innovation through the adoption of service logic: evolving to servification (2023)Business model innovation thr…Artificial Intelligence for the Management of Servitization 5.0 (2023)Artificial Intelligence for t…What drives the implementation of customer success management? Antecedents of customer success management from suppliers' and customers' perspectives (2022)What drives the implementatio…Overcoming pandemic challenges through product innovation: The role of digital technologies and servitization (2022)Overcoming pandemic challenge…Firm Resources and Sustained Competitive Advantage (1991)Dynamic capabilities and strategic management (1997)Firm resources and sustained competitive advantage (2004)Enabling service innovation: A dynamic capabilities approach (2012)Pursuing green growth in technology firms through the connections between environmental innovation and sustainable business performance: Does service capability matter? (2018)Stakeholder pressure, green innovation, and performance in small and medium‐sized enterprises: The role of green dynamic capabilities (2021)Basics of Qualitative Research (1992)Basics of Qualitative Research: Grounded Theory Procedures and Techniques. 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References

  • 1988Servitization of business: Adding value by adding services2,640 cited
  • 2003Managing the transition from products to services2,328 cited
  • 2007State-of-the-art in product-service systems1,978 cited
  • 2015Service Innovation: A Service-Dominant Logic Perspective11,945 cited
  • 1999Go Downstream: The New Profit Imperative in Manufacturing1,068 cited
  • 2019Digital servitization business models in ecosystems: A theory of the firm1,000 cited
  • 2011Service as business logic: implications for value creation and marketing895 cited
  • 2017Embracing Digital Innovation in Incumbent Firms: How Volvo Cars Managed Competing Concerns1893 cited
  • 1995Capturing the value of supplementary services770 cited
  • 2010Capabilities for managing service innovation: towards a conceptual framework749 cited
  • 2019Organizing for digital servitization: A service ecosystem perspective558 cited
  • 2017Servitization and deservitization: Overview, concepts, and definitions556 cited
  • 2014Services, industry evolution, and the competitive strategies of product firms480 cited
  • 1998Marketing services: the case of a missing product429 cited
  • 2016How Business Customers Judge Solutions: Solution Quality and Value in Use

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386 cited
  • 2016Service growth in product firms: Past, present, and future329 cited
  • Cited by

    • 2023Artificial Intelligence for the Management of Servitization 5.045 cited
    • 2024Unraveling paradoxical tensions in digital servitization ecosystems: An analysis of their interrelationships from the technology provider's perspective37 cited
    • 2022What drives the implementation of customer success management? Antecedents of customer success management from suppliers' and customers' perspectives36 cited
    • 2022Overcoming pandemic challenges through product innovation: The role of digital technologies and servitization35 cited
    • 2024Supply chain concentration, digitalization and servitization of manufacturing firms28 cited
    • 2023Spiraling between learning and alignment toward digital service innovation27 cited
    • 2024Moving to subscriptions: service growth through business model innovation in consumer and business markets25 cited
    • 2025An exploration of digital servitization business models in manufacturing SMEs15 cited
    • 2025Selling and sales management for successful servitization: a systematic review and research agenda13 cited
    • 2023Business model innovation through the adoption of service logic: evolving to servification12 cited
    • 2024Conceptualizing digital service: coconstitutive essence and value cocreation dynamics11 cited
    • 2024Understanding mobile augmented reality apps in Pakistan: an extended mobile technology acceptance model9 cited
    • 2026How to nudge industrial customers to accept free-to-fee service price switches?2 cited