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Service experience co-creation: conceptualization, implications, and future research directions
16 references·16 citing·41 second hopsampled
Service experience co-creation: conceptualization, implications, and future research directions (2015)Service experience co-creation: conceptua…Critical service logic: making sense of value creation and co-creation (2012)Critical service logic: makin…How Brand Community Practices Create Value (2009)How Brand Community Practices…Customer Experience Creation: Determinants, Dynamics and Management Strategies (2009)Customer Experience Creation:…On value and value co-creation: A service systems and service logic perspective (2008)On value and value co-creatio…Service-dominant logic: continuing the evolution (2007)Service-dominant logic: conti…Writing Integrative Literature Reviews: Guidelines and Examples (2005)Writing Integrative Literatur…Consumer Culture Theory (CCT): Twenty Years of Research (2005)Consumer Culture Theory (CCT)…Co-creation experiences: The next practice in value creation (2004)Co-creation experiences: The …Evolving to a New Dominant Logic for Marketing (2003)Evolving to a New Dominant Lo…Consumer perceived value: The development of a multiple item scale (2001)Consumer perceived value: The…The value concept and relationship marketing (1996)The value concept and relatio…River Magic: Extraordinary Experience and the Extended Service Encounter (1993)River Magic: Extraordinary Ex…The four elementary forms of sociality: Framework for a unified theory of social relations. (1992)The four elementary forms of …Servicescapes: The Impact of Physical Surroundings on Customers and Employees (1992)Servicescapes: The Impact of …A Conceptual Model of Service Quality and Its Implications for Future Research (1985)A Conceptual Model of Service…The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun (1982)The Experiential Aspects of C…Immersive netnography: a novel method for service experience research in virtual reality, augmented reality and metaverse contexts (2022)Immersive netnography: a nove…Design for experience – a public service design approach in the age of digitalization (2021)Design for experience – a pub…Moving the Customer Experience Field Forward: Introducing the Touchpoints, Context, Qualities (TCQ) Nomenclature (2020)Moving the Customer Experienc…Innovativeness and customer value co-creation behaviors: Mediating role of customer engagement (2020)Innovativeness and customer v…Negative and positive customer shopping experience in an online context (2019)Negative and positive custome…From marketing to public value: towards a theory of public service ecosystems (2019)From marketing to public valu…The effect of atmosphere on customer engagement in upscale hotels: An application of S-O-R paradigm (2018)The effect of atmosphere on c…The Boundaries of Gamification for Engaging Customers: Effects of Losing a Contest in Online Co-creation Communities (2018)The Boundaries of Gamificatio…Measuring customer experience in physical retail environments (2017)Measuring customer experience…Managing the experience co-creation process in tourism destinations: Empirical findings from Naples (2017)Managing the experience co-cr…Engagement platforms in the sharing economy (2017)Engagement platforms in the s…Customer experience management in hospitality (2017)Customer experience managemen…Customer experience – a review and research agenda (2017)Customer experience – a revie…Interactive brand experience pathways to customer-brand engagement and value co-creation (2016)Interactive brand experience …Fresh perspectives on customer experience (2015)Fresh perspectives on custome…Customer-dominant logic: foundations and implications (2015)Customer-dominant logic: foun…The Theory of Buyer Behavior (1971)Structure and Functions of Fantasy (1974)An Information Processing Theory of Consumer Choice (1979)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1 (2012)Advertising as Information (1974)Breaking Free from Product Marketing (1977)Strategic Management and Marketing in the Service Sector (1984)The Behavioral Consequences of Service Quality (1996)Atmospherics as a Marketing Tool (1974)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Some New Thoughts on Conceptualizing Perceived Service Quality: A Hierarchical Approach (2001)Customer Engagement (2011)Understanding Customer Experience Throughout the Customer Journey (2016)From value chain to value constellation: designing interactive strategy. (1993)Service Quality Delivery through Web Sites: A Critical Review of Extant Knowledge (2002)Institutions and axioms: an extension and update of service-dominant logic (2015)Opinion Paper: “So what if ChatGPT wrote it?” Multidisciplinary perspectives on opportunities, challenges and implications of generative conversational AI for research, practice and policy (2023)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)The Competitive Advantage of Nations (1991)Customer perceived value, satisfaction, and loyalty: The role of switching costs (2004)The four levels of loyalty and the pivotal role of trust: a study of online service dynamics (2004)Value-based Adoption of Mobile Internet: An empirical investigation (2005)Competitive Strategy: Techniques for Analyzing Industries and Competitors (1980)The experience economy: work is theatre & every business a stage (1999)Co‐creating unique value with customers (2004)Consumer engagement in a virtual brand community: An exploratory analysis (2011)Research in Organizational Behavior. (1986)Crafting a Job: Revisioning Employees as Active Crafters of Their Work (2001)Analyzing the Past to Prepare for the Future: Writing a Literature Review (2002)Training Transfer: An Integrative Literature Review (2007)Reconstructing the Giant: On the Importance of Rigour in Documenting the Literature Search Process (2009)Writing Integrative Literature Reviews (2016)Service-dominant logic: reactions, reflections and refinements (2006)Managing the co-creation of value (2007)Consumer Brand Engagement in Social Media: Conceptualization, Scale Development and Validation (2014)An Evolutionary Theory of Economic Change. (1983)SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)The Theory of the Growth of the Firm (1995)Possessions and the Extended Self (1988)The Interpretation of Cultures (2017)
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References

  • 1985A Conceptual Model of Service Quality and Its Implications for Future Research21,635 cited
  • 2003Evolving to a New Dominant Logic for Marketing14,777 cited
  • 1982The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun8,274 cited
  • 2007Service-dominant logic: continuing the evolution7,615 cited
  • 1992Servicescapes: The Impact of Physical Surroundings on Customers and Employees7,267 cited
  • 2001Consumer perceived value: The development of a multiple item scale6,635 cited
  • 2004Co-creation experiences: The next practice in value creation6,502 cited
  • 2005Consumer Culture Theory (CCT): Twenty Years of Research3,671 cited
  • 2005Writing Integrative Literature Reviews: Guidelines and Examples3,505 cited
  • 2008On value and value co-creation: A service systems and service logic perspective3,154 cited
  • 2009Customer Experience Creation: Determinants, Dynamics and Management Strategies3,138 cited
  • 2012Critical service logic: making sense of value creation and co-creation2,577 cited
  • 1993River Magic: Extraordinary Experience and the Extended Service Encounter2,572 cited
  • 1992The four elementary forms of sociality: Framework for a unified theory of social relations.2,510 cited
  • 2009

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How Brand Community Practices Create Value
2,441 cited
  • 1996The value concept and relationship marketing2,180 cited
  • Cited by

    • 2020Moving the Customer Experience Field Forward: Introducing the Touchpoints, Context, Qualities (TCQ) Nomenclature461 cited
    • 2017Customer experience – a review and research agenda377 cited
    • 2017Customer experience management in hospitality360 cited
    • 2015Customer-dominant logic: foundations and implications346 cited
    • 2017Managing the experience co-creation process in tourism destinations: Empirical findings from Naples318 cited
    • 2022Immersive netnography: a novel method for service experience research in virtual reality, augmented reality and metaverse contexts297 cited
    • 2015Fresh perspectives on customer experience268 cited
    • 2017Engagement platforms in the sharing economy266 cited
    • 2017Measuring customer experience in physical retail environments257 cited
    • 2018The effect of atmosphere on customer engagement in upscale hotels: An application of S-O-R paradigm247 cited
    • 2020Innovativeness and customer value co-creation behaviors: Mediating role of customer engagement239 cited
    • 2019Negative and positive customer shopping experience in an online context199 cited
    • 2016Interactive brand experience pathways to customer-brand engagement and value co-creation186 cited
    • 2019From marketing to public value: towards a theory of public service ecosystems179 cited
    • 2021Design for experience – a public service design approach in the age of digitalization174 cited
    • 2018The Boundaries of Gamification for Engaging Customers: Effects of Losing a Contest in Online Co-creation Communities167 cited