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Retailer Marketing – Informational Strategies
14 references·0 citing·39 second hop
Retailer Marketing – Informational Strategies (1983)Retailer Marketing – Informational Strate…Marketing for nonprofit organizations (1996)Marketing for nonprofit organ…Postgraduate Marketing Curricula in the United Kingdom (1982)Postgraduate Marketing Curric…Distribution performance and power sources (1981)Distribution performance and …Manufacturer/Retailer Relationships (1979)Manufacturer/Retailer Relatio…Management Structures and Marketing Strategies in UK Industry (1979)Management Structures and Mar…Marketing for Nonprofit Organizations (1975)Marketing for Nonprofit Organ…An Experiment in Price Generalization and Discrimination (1975)An Experiment in Price Genera…The marketing of professional services (1972)The marketing of professional…Information Control as a Power Resource (1972)Information Control as a Powe…The Effect of Shelf Space upon Sales of Branded Products (1970)The Effect of Shelf Space upo…Broadening the Concept of Marketing (1969)Broadening the Concept of Mar…The Perceived Importance of the Elements of Strategy (1968)The Perceived Importance of t…Marketing Organization in British Manufacturing Firms (1968)Marketing Organization in Bri…Have Manufacturing Firms Adopted the Marketing Concept? (1965)Have Manufacturing Firms Adop…Diffusion of Innovations (1963)The Structure of "Unstructured" Decision Processes (1976)The Empowerment Process: Integrating Theory and Practice (1988)The Structuring of Organizations (1989)The Management of Innovation (1994)Diffusion of Innovations 1 (2019)Industrial Organization: Theory and Practice (1966)A Paradigm for Developing Better Measures of Marketing Constructs (1979)Power and relationship commitment: their impact on marketing channel member performance (1995)Franchisor-Franchisee Relationships in Quick-Service-Restaurant Systems (1996)Support mechanisms in international retail franchise networks (2007)The concept of power (2007)A Note on Some Experimental Findings About the Meanings of Price (1954)The Theory of Monopolistic Competition (1957)Consumer Choice Behavior. A Cognitive Theory (1973)Modelling Consumer Price Cognition: Evidence from Discount and Superstore Sectors (1999)How price image dimensions influence shopping intentions for different store formats (2010)Retailer Categorization: How Store-Format Price Image Influences Expected Prices and Consumer Choices (2018)Breaking Free from Product Marketing (1977)DEFINING QUALITY: ALTERNATIVES AND IMPLICATIONS (1994)Whither Services Marketing? (2004)Shelf management and space elasticity (1994)Atmospheric Effects on Shopping Behavior (2000)On-line product presentation: Effects on mood, perceived risk, and purchase intention (2005)The External Control of Organizations. (1978)Developing Buyer-Seller Relationships (1987)Customer Satisfaction, Market Share, and Profitability: Findings From Sweden (1994)Buyer information sources in the capital equipment industry (1977)Success-Producer and Failure-Preventer Marketing Skills: A Social Learning Theory Interpretation (1992)A Review of Marketing Mix: 4Ps or More? (2009)Market Orientation: The Construct, Research Propositions, and Managerial Implications (1990)Developing a market orientation: An organizational strategy perspective (1992)Market Orientation: Antecedents and Consequences (1993)A Model of Student College Choice (1981)Strategic Planning for Higher Education (1981)Market orientation: Review, refinement, and roadmap (1996)Giving to charity: questioning the donor decision process (1996)Market orientation in the top 200 British charity organizations and its impact on their performance (1997)A history of schools of marketing thought (2005)
this work references cited by second hop

References

  • 1969Broadening the Concept of Marketing2,290 cited
  • 1972Information Control as a Power Resource353 cited
  • 1975Marketing for Nonprofit Organizations281 cited
  • 1996Marketing for nonprofit organizations231 cited
  • 1970The Effect of Shelf Space upon Sales of Branded Products147 cited
  • 1972The marketing of professional services141 cited
  • 1965Have Manufacturing Firms Adopted the Marketing Concept?115 cited
  • 1975An Experiment in Price Generalization and Discrimination35 cited
  • 1981Distribution performance and power sources33 cited
  • 1968The Perceived Importance of the Elements of Strategy29 cited
  • 1968Marketing Organization in British Manufacturing Firms25 cited
  • 1979Manufacturer/Retailer Relationships22 cited
  • 1982Postgraduate Marketing Curricula in the United Kingdom13 cited
  • 1979Management Structures and Marketing Strategies in UK Industry10 cited

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